2011 Lexus IS Advance Announced

Introduction of the new high-value Lexus IS 250 and 200d Advance
* Specification builds on standard SE trim with wide range of luxury and hi-tech featureso HDD satellite navigation system
o Rear parking camera
o Heated, electrically adjustable front seats
o Leather upholstery
o Auto windscreen wipers
o Auto-dimming rear view mirror
o Front and rear parking sensors
o Cruise control
* Exceptional customer value
* On sale now, priced from £24,995

In the season for giving Lexus is introducing a new version of its IS sports saloon that comes laden with extra features at an exceptional value price.

In addition to the regular SE specification, the new IS 250 and 200d Advance models come equipped with a hard disc drive (HDD) satellite navigation system, rear parking camera, heated electrically adjustable front seats, front and rear parking sensors, cruise control, rain-sensing windscreen wipers and an auto-dimming rear view mirror.

It’s the kind of options tick-list that should add up to a hefty price premium, yet the new Advance IS 250 costs just an extra £340 compared its SE equivalent (£26,495 on-the-road), with the IS 200d coming in at an additional £130 (£24,995).

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MSP6 - 1/21/2011 8:31:41 PM

-2 Boost

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That was all I had to say about this.

Willis - 1/22/2011 5:18:11 AM

0 Boost

Well said!

uaw_lax - 1/22/2011 9:57:08 AM

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So Lexus the company that gave us many great cars have only in recent years put out BS packages like this lately. There is nothing "advanced" in this.

Willis - 1/22/2011 11:23:15 AM

-1 Boost

It's just a way for them to milk more money out of the aging IS. Many companies do that but I think Lexus is pretty notorious for that (Pebble Beach SC430 - two editions even! etc.).

Lexus - 1/23/2011 12:40:25 AM

+1 Boost

Same thing could be say for BMW 335is, C-Class Black Series, etc....!

2ndbimmer - 1/24/2011 11:02:40 AM

+1 Boost

"I'm yawning... still yawning... and *snore*". Love that commercial and it should be geared towards Lexus.

LACMAN - 1/24/2011 11:44:09 AM

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HDD satellite navigation system, rear parking camera, heated/power front seats, leather, auto wipers, auto-dimming mirror, front/rear parking sensors, and cruise control???

Its 2011, this is a luxury auto brand, and these feautures are "advanced"? That isnt the pursuit of perfection. Its the pursuit of lame...

LACMAN - 1/24/2011 11:44:57 AM

+1 Boost

*features