Mercedes Sales Growth Remains On Track - Up 14% In January

Strong demand in both the Mercedes-Benz passenger vehicles and SUVs fueled sales for the month, including diesel models which were up as a group by 136 percent over January 2010.  The 9th generation E-Class was the volume leader with sales of 4,759, a 24.5 percent increase over last year, followed by the C-Class – the gateway to the Mercedes-Benz brand for younger and first-time Mercedes-Benz buyers – with sales of 4,172, a 3.6 percent increase over last year. Rounding out the top three volume lines is the popular M-Class SUV, which posted monthly sales of 2,484, a 28.9 percent over last January.

Notable sales at the high-end were the flagship CL-Class coupe, up 72.6 percent over last January and the SLS AMG supercar, 70 of which were retailed in January.

Separately, through the Mercedes-Benz Certified Pre-Owned (MBCPO) program, MBUSA sold 6,443 vehicles in January, 3.4 percent over 2010.



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enthusiastx11 - 2/1/2011 7:14:25 PM

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could be because in 2011 the rich are still rich while the affluent are a little tight. sad statement on income inequality in the US.

LexSucks - 2/1/2011 5:37:48 PM

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It's all Obama's fault.

Yonder7 - 2/2/2011 7:13:44 AM

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This weird to me. Car by car MB is selling arround 2000 cars more than BMW. I was expecting better numbers from BMW but just cause I think the 5 is bland but beautiful compared to the E series. 7 , X6, 5GT X3 and 1 series are not helping the company but thats not a surprise cause they are ugly in general. BMW need to do somethimg very quick in the line that they are the best: Sport cars. They are trying to hard to reach MB as luxury benchmark and forgeting their real roots.

Willis - 2/2/2011 7:37:22 AM

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Most luxury customers don't care much about sport. I'm willing to bet that most BMW customers buy them because "It's a BMW" and not because they'll ever make use of the driving dynamics their cars offer. True enthusiasts make up a really small aspect of every brand out there.

Willis - 2/2/2011 6:43:43 PM

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Most people don't care which wheels are being driven by the engine in the first place. I'm pretty sure all you need to do is ask the average consumer out there whether their car is FWD, RWD or AWD and they'll give you a "Huh?" look.

Yonder7 - 2/2/2011 9:57:27 AM

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BlackDynamite: I agree 100% with you. Imagine how many pounds will weight and M5, without nanies, AC, and Electric adjsutment for the Driver and Passanger seat is enough.What could be eliminated: Sport suspension with computer controled modes, No eletric rear seats, no electric sunscreens in the rear seats...and the list keeps going on...M5 with arround 500 to 600hp and 3000 to 3500 pounds....Even Ferrary could be in trouble.