Audi aims to lure customers from BMW, Mercedes with revamped A6 sedan

Audi’s revamped A6 sedan is expected to raise sales and steal customers away from BMW AG and Daimler AG at the more expensive end of the product range. In an interview, development chief Michael Dick said that the A6 is the “epitome of the top-of-the-range sedan.” He said that he is convinced that the A6 will appeal to buyers in the business community. He said further that Audi considers this to be an
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Agent63 - 3/8/2011 11:35:10 AM

-3 Boost

Boring? Toyota is boring. Audi is conservative.

MercedesSL - 3/8/2011 2:55:57 PM

+5 Boost

Conservative by definition means to oppose change, cautious, restrained. Sounds like Conservative is synonymous with boring.

bentdeez - 3/7/2011 11:10:47 PM

-6 Boost

I kinda thought the same thing until I saw it in person. Changed my mind seeing it in the flesh. And the A7? Fuhgeddabout it. STUD.

BondMI6 - 3/8/2011 12:51:21 AM

+2 Boost

Audi is definitely "winning".........

AlleVier - 3/8/2011 1:51:16 AM

-2 Boost

Yup, they've got tiger blood.

llaroo - 3/8/2011 2:27:40 PM

0 Boost

Audi is not boring nor conservative. They are understated, well thought out and timeless in their design approach which are key character traits of good design period.