Chrysler's 200 Still Falls Short Of the Competion

Chrysler had its hands full when it took on redesigning the midsize Sebring and creating the 200. It was a marvelous effort — one of monumental proportions.
Through years of abuse, the Sebring had become the rented punch line for a brand considered a joke.
But then came the Super Bowl, the ad, and a shift in consumer thinking about luxury, Detroit and Chrysler. The hardest steel, the hottest fire. What? That's the 200?
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