Who Asked For A Large, Luxurious Volvo?

No one, apparently.

Although if you were at the 2011 Shanghai Motor Show, you would have thought otherwise with the debut of Volvo's latest show car, Concept Universe. Looking more like a Lincoln than a Volvo, it was definitely a departure for the brand known for its iconic, Box-like autos.

Volvo hasn't officially said whether or not these cues will be implemented in future designs; however, their design chief has made mention that it was inquiring whether or not visitors could see the design as a Volvo.

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Volvo has no plans to build a rival for the Mercedes S-class, according to its boss Stefan Jacoby.

“It’s too early for us to enter that segment,” he said, “so it’s not in our mid or long-term plans. We won’t build anything larger than the [China-only] S80 L.”

Volvo's show car at last week's Shanghai motor show, Concept Universe, had been tipped to show a large new saloon, but instead it showcased a potential future Volvo design direction...

[Source: Autocar]


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Steve - 4/29/2011 12:33:35 AM

+3 Boost

Yuck. WAY yuck!

MBCLS07 - 4/29/2011 12:59:32 AM

-2 Boost

Great proportions. Clean. Minimalist. Modern. Sophisticated. Unique.

MBCLS07 - 4/30/2011 2:28:10 AM

0 Boost

Posters on this site seem to reflexively oppose anything that deviates from a strict formula of familiarity and conformity. It's people as yourselves who ensure that we get the same, diluted, copycat designs year after year. Your programmed tastes may not agree with this Volvo design, but it's silly to argue that it isn't any of the adjectives I used to describe it in my comment above.

monster - 4/29/2011 7:50:44 AM

-1 Boost

I think it looks beautiful

PUGPROUD - 4/29/2011 8:05:21 AM

+3 Boost

Who asked for it...Volvo's Chinese owners that who ! My yen...my rules !

internationalmanofmystery - 4/29/2011 8:42:05 AM

+2 Boost

"...Looking more like a Lincoln than a Volvo"

OUCH!

internationalmanofmystery - 4/29/2011 8:44:20 AM

+1 Boost

Jaguar-esque in the rear.

2003TCSignature - 4/29/2011 9:41:25 AM

+3 Boost

Like the car with exception of the hood, it reminds me of a toilet bowl seat...

Willis - 4/29/2011 7:10:31 PM

+1 Boost

I see this car as a replacement for the "infamous" Volvo 164.

http://en.wikipedia.org/wiki/Volvo_164

Tarzan - 4/29/2011 8:34:22 PM

+1 Boost

Its looks like the scion of a Mazda 929 and a Jag XF.