When you look at every brand out there, not just automakers, there is typically one problem that supersedes everything.
Take, for example, luxury goods designer Gucci. Sure, its products are rare and desirable but they also tend to be stamped with logos and tacky Gs all over the place. Or how about the retail space, where teen clothier Abercrombie and Fitch gives you a shopping experience that's the equivalent of a noisy nightclub, which has cologne being pumped throughout the store. If you were to ask a high-level executive they'd probably say it's part of the "experience." Some would agree, some would say it's an issue with their offerings.
For automakers it is a bit more evident: Scion makes a interesting product designed to target a specific buyer, yet its interiors -- as I experienced in a 2011 tC -- are swathed in hard plastics.
But for one brand that's been on a roll, Hyundai, we're left a little miffed. That's because we can't exactly figure out what its downfall is. It has good looks, a killer warranty, its interiors best the competition and they even have plenty of room.
What's there to dislike?Let us know in the comments down below...
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