Mercedes-Benz Sales Dip 1.9% In August

The highest volume performers for the month were the E- and C-Class model lines.  The 9th generation E-Class led the pack with sales of 5,628 and the sporty C-Class – the gateway to the Mercedes-Benz brand for younger and first-time Mercedes-Benz buyers – followed with sales of 4,728.  MBUSA's stylish SUV, the M-Class, finished third in volume with monthly sales of 2,191.  Additionally, sales of the newly launched 2012 CLS-Class posted an 810.7% increase and sales of the new SLK roadster were up 138.6% over August 2010.

Sales of Mercedes-Benz diesel models were up 14.7% for the month (851 versus 742) and up 100 % for the year (7,717 versus 3,859).

At the high end, sales of the S-Class were up 17.9% for the month and the company sold 32 of its supercar -- the SLS AMG -- bringing its year-to-date sales to 429.

Sales of Sprinter Vans also increased by 117.7% for August with sales of 1,846 – bringing a year-to-date total of 10,673 (up 121.3 %).      

Sales of the smart fortwo totaled 405 vehicles for the month.

Separately, through the Mercedes-Benz Certified Pre-Owned (MBCPO) program, MBUSA sold 5,901 vehicles in August 2011, a decrease of 9.0%.  On a year-to-date basis, MBCPO sold 51,651 vehicles, a decrease of 5.6% over the comparable period last year.



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Boner4cars - 9/1/2011 3:27:38 PM

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These numbers could reflect that there are updated and refreshed models coming out soon. So maybe buyers are holding off till they are available.

1c3am5 - 9/2/2011 7:21:17 AM

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Without Chrysler assets to sell and to suck money from, nor their profits on trucks/SUVs, Mercedes will become even more of a boutique-brand like Jaguar. High-priced European labor will put the pinch on profits. Their high-tech features come from suppliers, because they don't do a lot of their own engineering (and when they do, they deliver crap like the A-class and SmartCar). In another decade, they'll be trying to find a Chinese or Indian owner.

Eldard, they already offer ghetto-fabulous cars like purple Maybachs and the entire S-series for hip-hoppers. How could the GL be any more Ghetto-ized than it already appears? It's been in more rap videos than a fat girl's ass.

Willis - 9/3/2011 7:50:29 PM

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How do you know the A class is "crap"? Guess you must have driven one.

Liar.

delan - 9/4/2011 11:08:37 PM

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^^What a miserable excuse for a human being

merc07 - 9/2/2011 10:06:48 AM

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1c3am5 your post is dumb. Extremely dumb. The S-class is for hip hoppers. STUPID. You may be a little upset that rap artist are buying mercedes, but it's only because the S-class is considered to be the one of the best if not the best car on the planet. It symbolizes prestige and wealth. Thats why rap artist buy them. Because they feel they have achieved a level in which they can ride around in the same care that ceo's drive. Thats the reason behind it. And so you know mercedes will always sell massive amounts of cars simply because they are mercedes.

1c3am5 - 9/2/2011 12:04:20 PM

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"And so you know mercedes will always sell massive amounts of cars simply because they are mercedes. "

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You have the nerve to call my post dumb? I love that rappers buy Mercedes products. Don't forget coke dealers, ambulance-chaser lawyers and real estate agents who want you to see how "successful" they are.

Yonder7 - 9/2/2011 2:46:19 PM

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MB Still the best luxury and status car of the world ...all other are considered pretenders. MB Is the considered as the best , that's why a lot of Presidents, and successful people prefer it over most of the cars. no need to talk about their achievements in the formula or other very famous competencies....

merc07 - 9/3/2011 9:35:13 AM

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Massive amounts of cars. Yes they do sell massive amounts of cars CONSIDERING the price point. You mentioned that they will become like Jaguar. And for that you are highly mistaken. The e and c alone probably sell more cars than jaguars entire line up. Please allow me to know where you get the notion that mercedes will become so bleek that they will stop selling the cars they do, considering the fact that every year they sell more cars than the previous. And mercedes can sell a camry with a 3 pointed star on the hood and it will sell. Because it's a mercedes. Thats the point I was making. Like yonder7 stated mercedes is a status car. When people drive them, they know the perception that people tend to get about you. Your rich well off. Or have money. Regardless of how they got their money drugs, sports, real estate, or any other avenue it's the image that people enjoy while driving mercedes along with an exceptional product. Merecedes in the same position as jaguar. You must be stupid.