BMW Sales On Pace With A 19.3% Leap In September - Mini Plummets 18.1%

The BMW Group in the U.S. (BMW and MINI combined) reported September sales of 25,749 vehicles, an increase of 11.4% from the 23,112 vehicles sold in the same month a year ago.  

Year-to-date, BMW Group sales are up 14.2% to 219,314 in the first nine months of 2011 compared to 192,052 in the same period in 2010.

"The good results in September are remarkable given the general view of the economy but it shows there is demand and people will spend provided you have the right products and offer value," said Ludwig Willisch, President and CEO, BMW of North America.  "We continue expanding our new product range with the BMW four-cylinder 528i and Z4 Roadster, the 6 Series Coupe and the MINI Coupe now on the market, giving us more reasons to be optimistic about the critical fourth quarter of the year."

BMW Brand Sales

Sales of BMW brand vehicles increased 19.3% in September for a total of 21,750 compared to 18,228 vehicles sold in September, 2010.

Year-to-date, the BMW brand is up 12.8% on sales of 177,679 January through September compared to 157,464 sold in the first nine months of 2010.

In September, the BMW X3 SAV continued the strong sales success that began with its launch in January.  Year-to-date, the new X3 has sold 19,167 compared with 5,036 in the same period of 2010, a 280% increase.  The BMW SAV segment (X3, X5, X6) continues growing with sales up 46.3% from the previous September. The BMW 5 Series continues its strong sales growth with September posting a 43% increase over September 2010.  Year-to-date the 5 Series has sold 37,996 compared to 24,476 in the first nine months of 2010, a 55.2% increase.      

BMW Pre-Owned Vehicles

In September, sales of BMW used vehicles (including certified pre-owned and pre-owned) totaled 13,129, a decrease of 3.0% from the 13,540 sold in September 2010.  

Year-to-date, BMW used vehicle sales are down 5.7% on volume of 119,424 compared to 126,601 in the first nine months of 2010.

MINI Brand Sales

MINI USA reported sales of 3,999 automobiles in September.  The September 2011 sales are down 18.1% from the 4,884 sold in September, 2010.

Year-to-date, MINI sales in the U.S. are up 20.4% on volume of 41,635 compared to 34,588 in the first nine months of 2010. 


 

enthusiastx11 - 10/3/2011 4:41:46 PM

+6 Boost

great news models just keep driving those sales numbers up! keep 'em coming.

enthusiastx11 - 10/3/2011 5:57:10 PM

+3 Boost

which ones?

enthusiastx11 - 10/4/2011 1:30:15 AM

+4 Boost

which ones look lame? and why, exactly?

pchera01 - 10/3/2011 4:48:16 PM

+6 Boost

BMW sold 612 X6 in Sep 2012, I got of them, 2012 X6 4.4L V8.

Yonder7 - 10/3/2011 5:06:32 PM

0 Boost

3 series is the savior of BMW almost half of the sales again, 7 series not good. 5 series, I like it but I think is losing ground cause most of the people see it as to big for mid size car. Mercedes Brand alone , did better numbers this month in luxury cars. The old S class Still the king of the full size luxury cars as 3 series still the king of the entry level class. The new CLS is doing great but I really want to see the Grand Coupe in field, that will heat up the fight for the sales.

enthusiastx11 - 10/3/2011 5:57:58 PM

+6 Boost

check your math. the 5-series, X5 and X3 models are having the greatest impact on sales growth.

bmwcs - 10/3/2011 5:56:30 PM

+7 Boost

X3 sales would be higher, but there is almost a year waiting list, b/c demand is so high.

quizz - 10/3/2011 10:41:07 PM

-3 Boost

Mini is priced "economy" but is unreliable. Not a large niche.

TauronB2G - 10/4/2011 12:14:44 AM

+3 Boost

Sold or leased? In addition the 5, 6 & X3 would be up this year because they are the newest models. The 3 series is still the leader and thats most likely due to BMW advertising a $299 lease payment. You'd have be really misinformed to buy one now though as the car will be redesigned in the very near future and you would be hit with depreciation very quickly. But apparently there are quite a few ladies and happy men leasing them anyway. Bring on the new one!!!
T

enthusiastx11 - 10/4/2011 1:29:41 AM

+6 Boost

what would you drive instead of a 3-series if you were in that segment today?

TauronB2G - 10/4/2011 9:45:27 AM

+1 Boost

If I were shopping in the segment today i'd wait a few months until the new one comes out!

david999 - 10/4/2011 12:03:00 PM

+6 Boost

Despite a shaky economy the people still want quality. You have to admire the way BMW has maintained their reputation, which in turn translates to sales.

bmwdrvr - 10/4/2011 12:54:08 PM

+7 Boost

Intersting, BMW sold almost as many 3 series as Audi sold all of its models combined. Even the X5 outsells the Q5 and Q7 in combined sales thats not even counting the X6 or X3 both of which are consistant sellers, even the 7 series sold more than the A3 and A8 combined.......customers have said who is the better brand hands down lol

CarCrazedinCali - 10/4/2011 8:32:55 PM

+4 Boost

MINI- damn inventory shortage...