Automakers Laid Out The Advertising Cash In 2010 - But Who Got The Best Bang For The Buck?

Four automakers -- led by GM and Toyota -- are among the top 15 global marketers, as ranked by Advertising Age. The automakers spent a combined $10.83 billion on advertising during 2010.

The 25th annual report represents figures from 2010 measured-media ad spending, the magazine said.

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