FACE Off: Audi's Updated A4 Squares Up With The All-New BMW 3-Series

FACE Off: Audi's Updated A4 Squares Up With The All-New BMW 3-Series
As you all already know by our extensive coverage of the 2012 BMW 3-Series, the new car has made its big debut and 001's first impression has been extremely good.

In the entry-level premium sedan segment, the latest products are the Audi A4 and Mercedes-Benz C-Class, which both received updates for the new model year. The Lexus IS is really old and outdated to even be compared at this point, as is the Infiniti G. Cadillac's ATS is fast approaching and really that's about it in terms of any direct competitors that stand a fighting chance.

That said, the Audi A4 is the sportiest of the lot and has the chutzpah to actually take on the BMW as Audi is the "hot" brand at the moment. Granted, in terms of sales volume, it is nowhere even in the ballpark to BMW's current-gen 3'er; however, it's market share is increasing and the marque continues to break records.

Considering these factors, we're interested if you like the A4's conservative looks MORE or prefer the new BMW snout, which seems to evoke more of an aggressive attitude.

Weigh in down below...

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JUGNUJUGNU - 12/12/2011 12:53:33 AM
+2 Boost
Audi A4 is not All New but a mid life facelift(debut 2008).
Exterior styling--A4
Interior--3 series
Performance--3 series.


quizzquizz - 12/12/2011 3:18:25 AM
+7 Boost
For me, new 3 Series wins hands down, all around.


I95SPEEDINGTICKETSI95SPEEDINGTICKETS - 12/12/2011 7:09:51 AM
-1 Boost
All New A4 ?

Are you some sort of Retard ?

How could you be an agent and not know the A4 is a Facelift, which means slight cosmetic changes ?


Agent00RAgent00R - 12/12/2011 8:21:59 AM
+1 Boost
Listen, I know you're on the internet and you have a filter to act like a smart ass. But pump the brakes. It's a mistake.

Pull that shit again and I'll be more than happy to toss you.


I95SPEEDINGTICKETSI95SPEEDINGTICKETS - 12/12/2011 9:53:32 AM
+1 Boost
By all means "Toss Me".

It is not a mistake when almost every article you submit is replete with typos or hype inducing but wrong information.

Countless times other commenters have called you out on the inaccuracies of your articles.

If you make a mistake, accept you made a mistake, don't threaten the person who pointed out the mistake.

BTW. I did not call you a Retard.... I asked if you were some sort of it {A Question}

The first line of your reply i do not understand so ill refrain from answering directly.


I95SPEEDINGTICKETSI95SPEEDINGTICKETS - 12/12/2011 9:56:58 AM
+1 Boost
I see you've changed the Title:

Apology accepted.


Agent00RAgent00R - 12/12/2011 1:16:28 PM
+1 Boost
I disagree with your sentiment.

I make a point of interpreting what's been reported. Of course I speculate a little bit here and there, as do all other publications -- that's the nature of the game.

I don't hype and when I see an inaccuracy I fix it.

The great thing about the 'net is if you don't like it, don't click it.


I95SPEEDINGTICKETSI95SPEEDINGTICKETS - 12/12/2011 9:55:38 AM
-1 Boost
I am guessing you do not like either of them : )


MeanVulcanMeanVulcan - 12/12/2011 10:45:00 AM
-8 Boost
measuring cars' reliability today is like making a call between who is a better sprinter, sprinter A who runs the 100m in 9.734s or sprinter B who runs it in 9.733s. Sure there is a difference, but hardly one to base a 'purchasing' decision on. What matters to me when buying a sports sedan/coupe is that the reliability is among the top, which both CLEARLY ARE. THere are other more important factors which I consider, and probably many driving enthusiasts here, such as driving enjoyment, responsiveness, performance, style, build quality, comfort. Reliability alone, as we have seen with Lexus, does not get you to the top.

Back to the article, both models have barely distinguished themselves from previous years' models. The BMW styling is getting very old, as it has barely changed in the last decade. Audi's style is only a few years old so I would expect a totally new A4 in a couple of years.

Unlike many here, I do not hold stickshifting as a requirement for driving enjoyment. I am not one to hold on to old technologies as new ones prove to be much better and efficient. If someone wants to argue how stick shifting makes them feel then I suggest writing to dear Abby. We all have our own feel for what driving is to us and i'm not going to force my beliefs on anyone, as I do not like anyone pushing their beliefs on me.

Audi is the understated sporty leader to me. It has the clean modern style and it does not scream "teenager needs attention - look at me". The interior is not overstyled as the 3-series. As far as performance, Audi has much improved the balance and feel of the car, and despite any improvements by BMW, it cannot match the benefits of AWD in the A4. AWD has become a must have for almost all manufacturers, so negative arguments on AWD have become very weak to say the least.


2ndbimmer2ndbimmer - 12/12/2011 11:00:36 AM
+4 Boost
MeanVulcan, Actually, BMW's AWD is a lot better than Audi's. BMW is the only company to be able to power 100% to just one wheel. Every other company just has a front and rear percentage and side to side percentage. Go anywhere online and look at the roller test. The audi's cant make it up a ramp with rollers and the BMW can. In a stand still, it take the Audis longer to get moving than the BMW. Quattro is highly overrated.
There is still a huge issue with Audi's front end weight. Do they even have an emergency road side assistance? nope...
Audi is the one screaming for attention. So much so, they try to insult everyone in their ads.


85bmw745i85bmw745i - 12/13/2011 12:08:04 AM
+3 Boost
Long term reliability is what concerns me. Sure within the first 2 or 3 years all automakers may be withing 1 or 2 problems per 100 vehicles, but what about after that? its the poor bastard that buys that J.D. Power and Associates best in initial quality that later becomes one of the biggest POS mobiles around. My daughters first car isn't going to be a brand new car. It will be a Honda Accord or Toyota Camry. Those cars have been proven time and time again to be solid and trouble free even after 10 years. I know so many people with old 90's Camrys with the bulletproof 5s-fe 2.2l 4 cylinder that are still completely trouble free even after 200,000+ miles, and that includes interior not falling apart and no electrical glitches and other quality like in American cars. She won't get a BMW or Benz either. While these are good cars and drive great as a mechanic I can't trust an older used one for her as I could a Honda or Toyota. After I am not paying the not she can buy whatever she wants, as long as she knows she will be the one paying the repair bill.


JustaCarJustaCar - 12/13/2011 12:10:48 AM
-1 Boost
Reliability ratings brought to you by...you guessed it! Consumer Reports! Enough said.


ChiAutoGuyChiAutoGuy - 12/12/2011 11:40:21 AM
+2 Boost
As a current owner of an 06 330i, I'm really not seeing that much dramatically new in styling, etc with the new 3 - I'm sure it' a better car all around but seems to be only subtly.

If I were looking at a new car - the A4 would probably be a bit higher on my list although to be honest nothing is really making me want to pick up car payments again!



irishmikeirishmike - 12/12/2011 2:34:19 PM
+1 Boost
These are both terrific cars. They continue the traditional look of their respective brands, ie., "the Audi family", "the BMW family", which at first was okay, but I think we're all getting a little tired of it.

Also, what's with all the stupid looking bling that they are hanging on the new Euro cars? Too many extra(usually fake)scoops, vents, etc, that serve no purpose. And sparkly chrome or silver accents here and there; goofy looking running lights, tasteless wheels...

As Autoweek said of the new '3' in their review of it "this thing looks like it is trying too hard"

And why is it always bigger than the last generation?


85bmw745i85bmw745i - 12/13/2011 12:12:00 AM
0 Boost
give it another 4 or 5 generations and the civic will be bigger than the current accord, the 3 will be bigger than the 5, the Z4 will be the size of the 6 series etc. Why does every car always have to get bigger. the 1 series is the new 3 series. Reminds me more of my e30 3 series.


DownRightBloggableDownRightBloggable - 12/12/2011 2:55:44 PM
+3 Boost
Ill take the 3 it has better performance, and more original styling. I dont like the big audi grills, and the lights look like a Q3.


LexSucksLexSucks - 12/12/2011 5:40:16 PM
-1 Boost
"All-New BMW 3-Series"? Tell me another one.



motor1motor1 - 12/12/2011 6:45:45 PM
+3 Boost
So I take it you're one of those 'judge people by what car they drive, how much they earn, how nice their house is, how many overseas vacations do they take etc.' folk. Have you ever thought past your Ferrari Enzo profile picture to see that consumers may not need the added size of an E-Class or 5 Series when they can get the same level of safety and technology in a slightly smaller and significantly cheaper package? That's why these cars are success stories: value for money. What car do YOU drive?


CarCrazedinCaliCarCrazedinCali - 12/13/2011 12:12:47 AM
+2 Boost
3 series for sure


phantom330phantom330 - 12/13/2011 1:31:20 PM
+2 Boost
I think the 3 series wins this battle, for now. The engine in the A4 isn't strong enough to compete (at least tuned from the factory) and there is something "generic" about the A4 to me. I love Audi but think the A4 design needs some major tweaking, looks too much like a Passat to me, which is about the most boring car around. With that said the engine in the A4 is just a tune away from being a torque monster, but I still think the 3 series is winning this one. The real test is when the 335 details are released. I know the new 328 has the turbo 4, but the "entry level" 3 series never really interests me they are a dime a dozen.


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