Toyota Sales Flat Up 1.9% For Month - Lexus Has A December It Can Forget With An 8% Decline

Toyota Sales Flat  Up 1.9% For Month - Lexus Has A December It Can Forget With An 8% Decline
Toyota Motor Sales (TMS), U.S.A., Inc., today reported December 2011 sales results of 178,131 units, flat compared to the same period last year on a daily selling rate (DSR) basis and raw volume basis.

Toyota Division reported December sales of 152,776 units, up 1.9 percent over 2010.  Lexus Division reported sales of 25,355 units, down 8.0 percent from the year-ago month.

For the full year, TMS reported annual sales of 1,644,661 vehicles, down 7.0 percent from the same period in 2010 on a DSR basis, as inventory continued to recover from shortages due to the earthquake and tsunami in Japan.  With 307 selling days in 2011 and 306 selling days in 2010, annual sales were down 6.7 percent on an unadjusted raw volume basis.

Toyota Division recorded year-end sales of 1,446,109 vehicles, a decrease of 6.1 percent from the prior year on a DSR basis and 5.7 percent on a volume basis.  Lexus reported sales of 198,552 units in 2011, down 13.7 percent on a DSR basis from 2010. Volume-wise, Lexus Division year-end sales decreased 13.4 percent. Scion Division reported sales of 49,271 units for the year, up 7.5 percent over 2010 on a DSR basis and up 7.9 percent on a volume basis.

"We are encouraged by the strong close of 2011 as December was our best volume month of the year.  We successfully launched several new vehicles, including the all-new Camry, which retained its number one position for the tenth straight year, along with the Prius v, which attracted new customers to the Toyota family," said Jim Lentz, president and chief operating officer, Toyota Motor Sales, U.S.A., Inc.  "We begin 2012 with high expectations fueled by a strengthening economy, increasing consumer confidence and the biggest surge of new and updated products in our history.  We thank our customers, dealers and business partners for their continued support and loyalty."

Toyota Division
Toyota Division passenger cars recorded December sales of 83,422 units, up 5.6 percent over the year-ago month, and year-end sales of 796,133 units, down 6.5 percent.  Camry and Camry Hybrid led passenger cars in December with combined sales of 33,506 units, an increase of 8.7 percent.  Camry and Camry Hybrid also led passenger car sales for the year posting combined sales of 308,510 units.  Corolla reported monthly sales of 21,009 units, and annual sales of 240,259 units.  The Prius family posted December sales of 17,004 units, up 8.7 percent compared to the year-ago month.  For the year, Prius family recorded sales of 136,463 units.  Avalon sales increased 20.0 percent with monthly sales of 3,230 units, and increased 1.6 percent with annual sales of 28,925 units.

Toyota Division light trucks reported December sales of 69,354 units, down 2.2 percent from the same period last year, with year-end sales of 649,976 units, a decrease of 5.5 percent.  With monthly sales of 14,107, the RAV4 compact SUV led light truck sales for December 2011.  For the year, light truck sales were also led by RAV4 with sales of 132,237 units.  For the month, Highlander and Highlander Hybrid increased 4.5 percent with combined sales of 11,777.  Highlander and Highlander Hybrid posted combined annual sales of 101,252 units, an increase of 9.6 percent.  The Tundra full-size pickup recorded monthly sales of 9,042 units, and year-end sales of 82,908 units.  The Tacoma mid-size pickup reported sales of 12,140 for December 2011, up 10.7 percent over last year.  Annually, Tacoma recorded sales of 110,705 units for 2011.  Sienna posted December sales of 11,564 units, an increase of 31.0 percent versus the year-ago month.  For the year, Sienna recorded sales of 111,429 units, up 12.9 percent on a over 2010.

Scion reported December 2011 sales of 4,159 units, an increase of 5.1 percent, and annual sales of 49,271 units, up 7.5 percent over 2010.  The Scion tC sports coupe recorded  monthly sales of 1,587, and annual sales of 22,433 units, an increase of 47.5 percent.  The xB urban utility vehicle recorded monthly sales of 1,587, and annual sales of 17,017 units.  The xD posted sales of 880 units, up 6.8 percent over the year ago month, and 9,573 units for 2011.

Lexus Division
Lexus Division passenger cars reported December sales of 12,304 units, down 2.9 percent from December 2010, and year-end sales of 101,181 units, down 10.8 percent from 2010.  For the month, the ES entry luxury sedan led Lexus passenger car sales of 4,882 units.  The ES also led year-end sales with 40,873 units.  The IS entry luxury sport sedan recorded combined monthly sales of 3,629 units and annual sales of 29,669 units.  The CT entry luxury hybrid sedan recorded monthly sales 2,259 units and annual sales of 14,381 units.

Lexus Division light trucks reported December sales of 13,051 units, down 12.3 percent from the year-ago month, and year-end sales of 97,371 units, down 16.5 percent on a DSR basis over the previous year.  The RX luxury utility vehicle led monthly and annual Lexus light truck sales with combined sales of 11,508 units and 82,595 units, respectively.

TMS Hybrids
In December, TMS posted sales of 23,172 hybrid vehicles, up 12.9 percent over December 2010. TMS hybrid sales in 2011 totaled 178,587 units.  

Toyota Division posted December sales of 19,364 hybrids, up 8.7 percent, and year-end sales of 150,253 hybrid units.  Lexus Division posted sales of 3,808 hybrids for the month and 28,334 units for the full year, up 7.7 percent over 2010.

*Unless otherwise noted, all percent change figures are reported on a daily selling rate basis.



USNA1999USNA1999 - 1/4/2012 3:05:36 PM
+2 Boost
Hopefully the new products coming out this year helps their (LEXUS) sales numbers.


Agent009Agent009 - 1/4/2012 3:17:43 PM
-5 Boost
They have a few in the pipeline. They are waiting far too long between major redesigns. Milking it no longer works.


thetruth01thetruth01 - 1/4/2012 4:46:38 PM
+5 Boost
Lexus's time between redesigns is consistent with other luxury makes, some are shorter, some longer. Their problem is they last released their four sedans within less than a year of each other (December 2005 thru October 2006), and all are due for redesigns. I'm afraid the only way to get off of this is to stagger the redesigns out further, which seems like it may affect the IS most of all. In terms of age, it should have been first. But for class competitiveness sake, the GS needed the redesign most of all. The LS especially still sells remarkably well for its age.


enthusiastx11enthusiastx11 - 1/4/2012 8:25:34 PM
-3 Boost
lexus life cycles are a bit longer (for example, the current IS came out BEFORE the LAST generation of the 3-series). lexus' 'problem' is that they don't change anything over the vehicle's life. mid-cycle refreshes are a joke. and even when they launch a 'new' model it's full of the same old engines (witness the upcoming 2013 GS with the same engine as the 2006 IS350).

poor product is THE problem for the past several years.


WillisWillis - 1/5/2012 9:57:22 AM
-1 Boost
enthusiastx11 is right about the Lexus product refresh cycle.

Not sure why he was deboosted. Oh wait, he said something "bad" about Lexus which the fanboys don't want to hear.

Well in this case he speaks the truth.


thetruth01thetruth01 - 1/5/2012 6:43:25 PM
+2 Boost
The current 3 series debuted in the US in March 2005, BEFORE the IS, which came out in late 2005 (Oct-Dec). The 3 series debuted with the same engine as the previous generation, and was updated 2 years later to match the increased power being offered by Lexus and Infiniti.

The last 5 series was sold from 2003 to 2010 - 7 years. the E34 lasted 8 years.

During the currnt GS lifecycle, both 6 cylinder and 8 cylinder engines were upgraded. GS300->GS350; GS430->GS460




knowitall1985knowitall1985 - 1/4/2012 4:38:01 PM
+3 Boost
Lexus had low inventory again for december. Next year will be a whole different ballgame.


enthusiastx11enthusiastx11 - 1/4/2012 8:27:02 PM
-4 Boost
oh my god. THEY HAVE CRAPPY PRODUCT. their biggest problem long before the tsunami.


WillisWillis - 1/5/2012 2:03:03 PM
-2 Boost
"...and yet they'll come in 3rd for the year with literally no new product."

Thank god for the luxury Camry and the luxury Harrier for that, which make up 70% of Lexus sales in the US.


enthusiastx11enthusiastx11 - 1/6/2012 11:29:42 AM
-1 Boost
here's a newsflash: cars that cost less should sell more volume. the ES/IS/CT make up the majority of lexus car sales. and they're all priced in the 30s.

for perspective, the C-class mercedes made up only 25% of mercedes sales.


knowitall1985knowitall1985 - 1/4/2012 4:40:42 PM
+5 Boost
Yr over yr hybrid sales are up. So much for the know nothing's on this site who said hybrids were dead... LOL!!!


g2okg2ok - 1/4/2012 5:40:39 PM
0 Boost
Japan Inc. is moving at a glacial pace. Look at other companies like Sony and Canon and you'll see the same slow pace of product innovation.


LexSucksLexSucks - 1/4/2012 5:49:13 PM
-4 Boost
Blah.... Blah.... Blah... Excuses... Excuses... Excuses...

Anything other than the fact that both Toyota and Lexus current lineups are stale.


LexSucksLexSucks - 1/5/2012 3:28:29 PM
-3 Boost
So the cars aren't stale? Just because a bunch of car dumb clueless americans buys them in mass, doesn't make them any less stale.

And I LOOOOOOOVVVVVVEEEEE my EVO X MR. I'd rather have an EVO than any Toyota. Toyoya doesn't even make performance cars anymore. LOL!!! What a lame brand to be fan of. LOL!!!!!


knowitall1985knowitall1985 - 1/5/2012 4:42:46 PM
+4 Boost
That is a fact that will be recitified my boy...watch what's going to happen when you piss off Toyota the godzilla of MFG's.....HA HA HA !!!


Joe_LimonJoe_Limon - 1/5/2012 5:04:01 PM
-3 Boost
They will come out with an underpowered vehicle that is a little on the expensive side compared to its competitors? 2800lbs+ is a long way off the initial guesses of under 2k lbs.


knowitall1985knowitall1985 - 1/4/2012 7:16:16 PM
+4 Boost
Sure is going to be nice to see you no nothings eat your words this year. Starting with the new GS...HA HA HA HE HE HE !!!


enthusiastx11enthusiastx11 - 1/4/2012 8:29:08 PM
-3 Boost
have you seen the GS? read the initial reviews? it's better than the last gen, but not going to threaten the 5-series or the e-class. even if they DOUBLE sales, the GS will be only a fraction of either competitor (and at a significantly lower price).

what are your sales projections?


knowitall1985knowitall1985 - 1/5/2012 10:24:13 AM
+3 Boost
We shall see what happens. I heard the residuals will be real high, that means low notes. Mercedes and BMW are over priced and are already looking old. I think about 25k to 30k first year....


USNA1999USNA1999 - 1/4/2012 7:54:50 PM
+1 Boost
Obviously the sales of the GS will increase with the new model but I don't think they will make a significant difference at the end of the year. Once their entry level models, the ES and the IS models (except for the RX) come out, then we should see a big change in numbers since they make the bulk of LEXUS sales or any other luxury brand.
I guess we will find out in the next two years exactly when I intend on trading my car. I guess will see what the options and deals are then. I do like the new GS but I want a coupe this time and the new 3/4 series looks awesome.


knowitall1985knowitall1985 - 1/5/2012 4:46:54 PM
+2 Boost
You would be wrong again. Look for about 25 to 30k in sales, then the new ES comes out. 60 to 70k in sales. Refreshed RX LX LS new IS and so on and so on....Another words it's the beginning of a major assault. It's war MF so don't mess with LEXUS...


enthusiastx11enthusiastx11 - 1/6/2012 11:30:45 AM
0 Boost
25 to 30k GS sales!? seriously?! that would be 5x more than they sold of the current one.


knowitall1985knowitall1985 - 1/7/2012 10:36:54 AM
+2 Boost
They don't know S*IT....


Copyright 2026 AutoSpies.com, LLC