DETROIT AUTO SHOW: GM Thinks The New ATS Is A Legitimate 3-Series Competitor - Are They Right Or Crazy?

DETROIT AUTO SHOW: GM Thinks The New ATS Is A Legitimate 3-Series Competitor - Are They Right Or Crazy?
Cadillac today introduced the 2013 ATS, an all-new compact luxury sports sedan intended to challenge the world's best premium cars. Developed on an all-new, lightweight vehicle architecture, Cadillac's entry into the world's most significant luxury car segment goes on sale this summer.

The rear-drive ATS brings Cadillac's blend of technologically driven performance, elegance and design to a new audience of spirited drivers. Its sophisticated driving experience is enhanced with Cadillac CUE, a comprehensive, in-vehicle user experience that merges intuitive design with industry-first controls and commands for information and media data.



"Designed with quick, nimble and fun-to-drive dynamics, ATS expands Cadillac's portfolio into a crucial global segment," said Don Butler, vice president of marketing for Cadillac. "For a new group of luxury consumers, this is a car that will fit their lifestyle and challenge the segment's status quo."

The Cadillac ATS is a new expression of Cadillac's Art & Science execution philosophy, built on a foundation of driving dynamics and mass efficiency. It is the most agile and lightweight Cadillac, with one of the lowest curb weights in the segment – less than 3,400 pounds (1,542 kg).



Germany's famed Nürburgring served as one of the key testing grounds, along with additional roads, racetracks and laboratories around the globe, ATS engineers balanced performance with Cadillac's trademark refinement. Contributing components and features include:


• Nearly 50/50 weight balance
• Cadillac's first five-link independent rear suspension using lightweight, high-strength steel and efficient straight link designs
• A multi-link double-pivot MacPherson-strut front suspension with direct-acting stabilizer bar
• Driver-adjustable FE3 sport suspension with Magnetic Ride Control real-time damping
• Underbody aerodynamic shields
• Premium (belt driven) electric variable-effort steering gear from ZF Steering Systems
• Four-channel ABS with available Brembo performance brakes
• Available all-wheel drive

"More than just another new entry, the ATS aims to change the status quo of the European-dominated segment," said Butler. "That is why our approach in all elements of its development is so extensive and focused."

A broad lineup of engines – including two four-cylinders and a V-6 for North America – delivers strong power to the ATS and capitalizes on the car's lightweight structure to complement its performance with efficiency. The optional engines include an all-new 2.0L turbocharged four-cylinder rated at 270 horsepower (201 kW) and Cadillac's award-winning 3.6L V-6, estimated at 318 horsepower (237 kW).

At 135hp/L, the new 2.0T is one of the most power-dense engines in the industry, topping engines from European competitors. ATS will offer both manual and automatic transmission options, along with rear-wheel and all-wheel-drive configurations.

The ATS will deliver peak highway fuel economy of more than 30 mpg.

A spirit of lightness and balance
Making the ATS one of the segment's lightest cars was a fundamental criterion for and the guiding principle during its development, but it was done in a nuanced manner that ensures a refined driving experience.

"Low weight gives the ATS a more nimble and controllable feel, while also optimizing the performance and efficiency of the powertrains," said David Masch, ATS chief engineer. "But we were careful to manage the weight while maintaining Cadillac's signature levels of refinement."

Optimizing the ATS's mass was the result of a four-pronged philosophy that included strict adherence to original architectural goals, measured load management throughout the vehicle, benchmarking components to see if lighter solutions were available and an overall culture that "weighed" the mass of every component in the car against all aspects of its development.

An aluminum hood, magnesium engine mount brackets and even lightweight, natural-fiber door trim panels contribute to the ATS's low overall mass – and reflect the systematic approach of evaluating every gram that went into the car. But some weight was deemed not only beneficial, but essential to the ATS's driving experience. An example is the cast iron differential: Engineers found they could improve fuel economy with a cast iron differential rather than a lighter aluminum version.

And while the rear suspension is mostly steel, the focus on load management and straight links enabled significant weight savings without using alternate materials. This helps offset the weight of the engine and transmission at the front of the vehicle, helping the ATS deliver its near-perfect 50/50 weight balance, while also contributing to lower noise and vibration. A similar approach was taken on the wheels, where extra structural aluminum was strategically added to further reduce vibration.

"We approached development by counting all the grams in the ATS," said Masch. "We minimized them where we could and put them to the best use where they were needed."

Tailored design weaves in signature style and refinement
The 2013 Cadillac ATS interprets Cadillac's Art & Science design language in a new proportion, tailoring the signature styling and refinement cues for the most compact Cadillac while upholding – and advancing – the exemplary attention to detail and technological elements for which the brand is known.

A long, 109.3-inch (2,775 mm) wheelbase and wide front/rear tracks are the cornerstones of the ATS's firmly planted stance, which is enhanced by short overhangs and taut sheet metal that appears to wrap tightly around the tires. Seventeen-inch wheels are standard and 18-inch wheels are available.

Bold vertical lighting elements – including new LED front signature lighting detail – as well as illuminating door handles and active grille shutters lend technologically advanced style and function to the ATS. The grille shutters close at certain highway speeds to reduce aerodynamic drag and enhance fuel economy.

A driver-focused interior with integrated technology and crafted materials complements the exterior elements and supports the ATS's driving experience. Everything from the placement of the pedals to the position of the shifter is designed for effortless and intuitive performance driving. Available performance seats have power-adjustable bolsters to optimize lateral support during high-load cornering.

Contributing to the interior's intuitive feel is an instrument panel that wraps into the doors and a center stack in the mid-instrument panel that flows into the center console. LED lighting for the bold gauge cluster enables clear, at-a-glance viewing in all lighting conditions, while ambient lighting accents functional elements of the console and doors.

Real wood, plated metal plating and carbon fiber trim and Cadillac's cut-and-sew cut-and-sew instrument panel, console and doors enhance the emotional connection to the ATS. Choices of many interior color themes, each with unique accent trim material, cover a wide range of flavors – from light, open and warm to black and serious, to bold, technical and sporty.

CUE and ATS technologies
The ATS is offered with Cadillac CUE, a comprehensive, in-vehicle experience that merges intuitive design with auto industry-first controls and commands for information and entertainment data. It is designed to be unique for each consumer, from the "simple user" to the fully connected "super user."

CUE, which stands for Cadillac User Experience, pairs entertainment and information data from up to 10 Bluetooth-enabled mobile devices, USBs, SD cards and MP3 players with a vehicle infotainment system that reduces complexity through customized information, voice commands and fewer buttons and larger icons. For example, most of today's luxury cars have around 20 buttons controlling the radio and entertainment functions. CUE has only four.

The heart of CUE is the eight-inch LCD multi-touch sensitive screen, seamlessly integrated into the top of the central instrument panel and a motorized fully capacitive faceplate at the bottom concealing a 1.8L storage area. The vibrant LCD screen displays CUE's home page, which resembles a smart phone's screen by using large, easy-to-target icons to execute commands. Capacitive technology refers to using electrodes to sense the conductive properties of objects, such as a finger.

In addition to CUE, the ATS is offered with other technologies, including:
• Bluetooth phone connectivity with voice recognition
• USB, auxiliary and SD memory card ports
• SiriusXM Satellite Radio with three-month trial subscription
• Keyless access and keyless push-button start
• Reconfigurable 5.7-inch instrument panel cluster display
• Full-color reconfigurable heads-up display.

The ATS is offered as a well-equipped standard model and in Luxury, Performance and Premium Collections. A Bose® Cabin Surround audio system is offered on the standard model, as well as Luxury and Performance Collections. It is standard with the Premium Collection. A navigation system is also available with Luxury and Performance Collections and standard with the Premium Collection.

'Control and alert' safety strategy
Safety in the ATS is based on Cadillac's "control and alert" strategy that employs advanced technologies – including radar, cameras and ultrasonic sensors – to help prevent crashes.

The safety features bolster driver vision and awareness of road hazards, and intervenes to help the driver avert potential crashes. In some cases, Cadillac's advanced crash-avoidance systems will act without the driver, such as automatic braking, which will activate based on information indicating potential hazards.

Among the most sophisticated of the features is Front and Rear Automatic Brakes. This relies on short-range radar technology and ultrasonic sensors to help the driver prevent front and rear low-speed collisions via a progression of alerts that extend to complete braking, if necessary.

Optional advanced safety features include:
• Full Speed Range Adaptive Cruise Control
• Intelligent Brake Assist
• Forward Collision Alert
• Brake Pre-Fill Automatic Collision Preparation
• Lane Departure Warning
• Side Blind Zone Alert
• Rear Vision Camera With Dynamic Guidelines
• Adaptive Forward Lighting
• Hill Hold/Start Assist (Standard, manual transmission)

The advanced technology safety features complement the ATS's roster of other safety features, including eight standard air bags (10 with optional features), safety belt pretensioners and load limiters, StabiliTrak electronic stability control system with traction control and four-wheel disc brakes with four-channel ABS.

ATS also features OnStar standard for one year. It can use GPS and cellular phone technology to automatically call for help in the event of a crash. OnStar service also includes myCadillac and OnStar myLink mobile apps, which offer vehicle information, controls and OnStar services via the customer's iPhone or Android smart phone.

About Cadillac
Cadillac has been a leading luxury auto brand since 1902. In recent years, Cadillac has engineered a historic renaissance led by artful engineering and advanced technology. More information on Cadillac can be found at media.cadillac.com.

2013 CADILLAC ATS PRELIMINARY SPECIFICATIONS

Overview
Model: Cadillac ATS Sedan
Body style / driveline: 4-door luxury sport luxury sedan, RWD/AWD
Construction: Unitized welded steel body with direct-mounted front cradle and rubber-isolated, multi-link independent rear suspension
EPA vehicle class: small car
Manufacturing location: Lansing Grand River Assembly, Lansing, Mich.

Engines
2.0L Turbo DI VVT 2.5L I-4 DI VVT 3.6L V-6 DI VVT
Displacement (cu in / cc): 122 / 1998 150 / 2457 217 / 3564
Bore & stroke (in / mm): 3.39 x 3.39 / 86 x 86 3.46 x 3.97 / 88 x 101 3.7 x 3.37 / 94 x 85.6
Block material: cast aluminum cast aluminum cast aluminum
Cylinder head material: cast aluminum cast aluminum cast aluminum
Valvetrain: DOHC, four-valves per cylinder, continuously variable valve timing DOHC, four valves per cylinder, continuously variable valve timing DOHC, four valves per cylinder, continuously variable valve timing
Fuel delivery: direct high-pressure fuel injection direct high-pressure fuel injection direct high-pressure fuel injection
Compression ratio: 9.2:1 11.4:1 11.5:1
Horsepower (hp / kW @ rpm): 270 / 201 @ 5300 (est) 200 / 149 @ 6200 (est) 318 / 237 @ 6800 (est - gas)
Torque (lb-ft / Nm @ rpm): 260 / 353 @ 2400 (est) 188 / 255 @ 4500 (est) 267 / 362 @ 4900 (est - gas)
Recommended fuel: premium recommended but not required regular unleaded regular unleaded or E85
Maximum engine speed (rpm): 6350 7000 7200
Estimated fuel economy: TBD TBD TBD

Transmissions
Tremec M3L TR3160 Hydra-Matic 6L45
Type: fully synchronized six-speed manual with single overdrive six-speed, electronically controlled, automatic overdrive with torque converter clutch
Gear ratios (:1):
First: 4.12 4.06
Second: 2.62 2.37
Third: 1.81 1.55
Fourth: 1.30 1.16
Fifth: 1.00 0.85
Sixth: 0.80 0.67
Reverse: 3.75 3.20
Final drive ratio: 3.27 3.27 (2.5L, 3.6L)
3.45 (2.0T)

Chassis / Suspension
Configuration: rear-wheel drive
Differential: open (FE2 suspension); mechanical limited-slip (FE3 suspension)
Front: MacPherson-type with dual lower ball joints and direct-acting stabilizer bar; Magnetic Ride Control (FE3)
Rear: independent five-link with monotube shock absorbers; Magnetic Ride Control (FE3)
Steering type: ZF rack-mounted electric, power-assisted and variable assist
Steering ratio: FE2: 16.8:1
FE3: 15.3:1
Steering turns, lock-to-lock: FE2: 3.16
FE3: 2.86
Turn circle (ft / m): FE2 RWD: 36.38 / 11.09
FE3 RWD: 35.99 / 10.97
FE2 AWD: 38.05 / 11.60
Chassis control: four-channel StabiliTrak w/ brake assist and traction control

Wheels and Tires
Wheel size and type: 17x8-inch aluminum (painted)
17x8-inch aluminum (polished)
18x8-inch aluminum (machined-face)
18x8-inch aluminum (polished)
Tire size: P225/45R17 90H all-season
P225/45R17 90V run-flat all-season
225/40R18 92V run-flat all-season
225/40R18 88W / 255/35R18 90W run-flat summer-only
225/35ZR19 88Y / 255/30ZR19 91Y run-flat all-season (LPO)

Brakes
Type: four-wheel disc with sliding calipers on base; four-channel ABS/TCS w/ DRP; Brembo brakes with fixed calipers on Luxury, Performance and Premium collections
Rotor type and thickness (in / mm): Standard front: 11.8 x 1.02 (300 x 26) vented, with Ferritic Nitro Carbunized process for corrosion resistance
Standard rear: 12.4 x 0.90 (315 x 23) vented, with Ferritic Nitro Carbunized process for corrosion resistance
Uplevel front: 12.6 x 1.18 (321 x 30) vented, with Ferritic Nitro Carbunized process for corrosion resistance
Uplevel rear: 12.4 x 0.90 (315 x 23) vented, with Ferritic Nitro Carbunized process for corrosion resistance

Dimensions

Exterior
Wheelbase (in / mm): 109.3 / 2775
Length (in / mm): 182.8 / 4643
Height (in / mm): 55.9 / 1421
Width (in / mm): 71.1 / 1805
Track (in / mm): front: 59.5 / 1512
rear: 60.9 / 1548
Curb weight (lb / kg): less than 3,400 / 1,542 (approx.)
Weight distribution (% front / rear): 51 / 49

Interior
Legroom (in / mm): front: 42.5 / 1079
rear: 33.5 / 851
Headroom (in / mm): front: 38.6 / 980
rear: 36.8 / 935
Shoulder room (in / mm): front: 55.2 / 1345
rear: 53.9 / 1370
Hip room (in / mm): front: 53.0 / 1345
rear: 52.3 / 1328

Capacities
Seating capacity (front / rear): 2 / 3
EPA passenger volume (cu ft / L): 90.9 / 2573
EPA trunk volume (cu ft / L): 10.2 / 290
Trailer towing maximum (lb / kg): 1000 / 454 (3.6L)
Fuel tank (gal / L): 16 / 60.5
Engine oil (qt / L): TBD
Cooling system (qt / L): 8.1 / 7.7 (2.0T)
7.1 / 6.7 (2.5L)
11 / 10.4 (3.6L)

*SAE certified.

Note: Information shown is current at time of publication.

Joe_LimonJoe_Limon - 1/10/2012 2:58:28 PM
0 Boost
I recently read that the 2012 3er will be about 88lbs lighter. So on a weight comparison the very slight weight advantage the ATS had becomes even smaller, I'd expect some variants of the BMW to be lighter then their respective ATS competitor and vice versa.

As to the engine lineup see below. The ATS has a smaller more fuel efficient base engine, and has released their engine lineup with a slightly higher spec. Whether the German horses are bigger then the American ones... we'll just have to see in future. Regardless, the higher Cadillac numbers will help Caddy gain market share faster.

2.5 ATS
Power 200hp
Torque 188lbft
2012 328i
Power 240hp
Torque 260lbft
2.0T ATS
Power 270hp
Torque 260lbft
2012 335i
Power 300hp
Torque 300lbft
3.6 ATS
Power 318hp
Torque 362lbft


LACMANLACMAN - 1/10/2012 4:05:14 PM
+1 Boost
FYI: During the ATS live reveal on Sunday at the Design center, the GM exec said the 3.6 in the ATS made "320+ HP". I put that in quotes because those were his EXACT words. Don't know how true it is but thats what he said.

On a side note, I just can't grasp why AWD is only available in the 3.6 and why the manual is only available in the 2.0T. :(


JRobUSCJRobUSC - 1/10/2012 5:13:56 PM
+3 Boost
you got the torque wrong on the 3.6L. You reported all the others in lb-ft, but gave the Nm rating for the 3.6L Caddy. It's 362Nm, which is 267lb-ft. Which will put the vehicle well behind the 335/S4, though it's also certain to be substantially cheaper.


Joe_LimonJoe_Limon - 1/10/2012 5:28:40 PM
+1 Boost
oops my bad.

Lets see, they were nice enough to include gear ratios lets look into it a bit deeper.

Torque at wheels in lbft
ATS 3.6 - 335i
1st gear 3610 - 3751
2nd gear 2296 - 2217
3rd gear 1586 - 1460
4th gear 1139 - 1100
5th gear 876 - 924
6th gear 701 - 804

So, the BMW will have more potential torque available at launch, and at speed, but in the usable performance gears it lags a bit.



Yonder7Yonder7 - 1/10/2012 4:08:35 PM
+3 Boost
Yes it all the necessary to be even better...at least on surface....



SteedPubSteedPub - 1/10/2012 5:00:04 PM
+5 Boost
Well given BMW is slowly losing their sharp edge to more of an electronic padded video game like driving experience, the gap is narrowing for sure. For me it will be about how smooth the engines in the Cadillac are and how sharp the chassis feels to be the judge.


SteedPubSteedPub - 1/12/2012 11:22:13 AM
+1 Boost
Well I haven't driven and ATS yet ;) I will let you know.



Joe_LimonJoe_Limon - 1/12/2012 11:54:57 AM
0 Boost
The ATS will weigh just over 3300lbs, and you call this heavy compared to the Germans? Hypocritical much?


MorePowerMorePower - 1/10/2012 6:13:20 PM
-4 Boost
Like the Catera and CTS before it, this car will not be a legitimate 3 series competitor. GM needs to learn that you can have a better car on paper than your competitors, but like a choosing a mate, rational decisions are not the motivating factor used in making these decisions.

Cadillac will steal a few sales from Lexus, Mercedes and Infiniti, but Audi and BMW sales will continue.


chewychewy - 1/10/2012 9:50:57 PM
+1 Boost
Well this one is finally sized the same, literally within a fraction of an inch of the new 3 series. The Catera was significantly larger and the CTS is 5 series sized. So I think that helps handling and other aspects a lot.

Looks a little too soft for Cadillac's Art and Science styling, the second generation CTS was more impressive when it came out in my opinion.


MorePowerMorePower - 1/11/2012 5:33:56 AM
+2 Boost
It was never about the size, and to be honest, the driving dynamic. People who buy BMW 3 series cars buy them for the emblem on the tip of the hood. While BMW markets a great game on building the "Ultimate Driving Machine", which they do deliver a very competently handling machine, many people buy BMWs for image.


freeagentfreeagent - 1/10/2012 9:10:40 PM
+3 Boost
hard to say if it competes as a driver's car without driving it


SteveSteve - 1/10/2012 9:50:37 PM
+1 Boost
If GM actually believes their Caddy is a 3-series beater, they're delusional. Mind you, they could be saying that just as a marketing ploy to get consumers to believe it.


85bmw745i85bmw745i - 1/11/2012 2:47:43 AM
+2 Boost
The base 328i will be as fast or faster than the 3.6l. That same engine in the CTS takes 7 seconds to get 0-60 while the larger 535i does t in just under 6 seconds despite having less horsepower. The 528i gets 0-60 in 6.2 seconds with only 240hp, so this will not match the 3 series performance. I should have no trouble matching the c class though. That 270hp engine still took the regal GS 6.7 seconds to get 0-60, So I would be surprised if the the 3.6 can even match the acceleration of BMW's 2.0 turbo. Seems their horses are smaller than BMW's Still a nice effort. I really can't say anything bad about this car, as it, like the CTS are outstanding attempts to compete with the Europeans. and the horsepower advertisements will sell just like the SRX, which has the most standard horsepower but is slower than the smallest engines from BMW's X3 and even X5. Most Americans are gullible enough to think its faster because it has more horsepower.


Joe_LimonJoe_Limon - 1/11/2012 2:02:22 PM
-1 Boost
Well they are trying to reduce the average age... that being said is it any better then the Soccer mom RX based market?


lexusrox123lexusrox123 - 1/11/2012 11:23:30 PM
+2 Boost
Well, it certainly looks better than the 3.


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