BMW Posts A Strong April With Sales Up 12.0% - Mini Sales Slide 11.1%

BMW Posts A Strong April With Sales Up 12.0% - Mini Sales Slide 11.1%
The BMW Group in the U.S. (BMW and MINI combined) reported April sales of 26,793 vehicles, an increase of 6.1 percent from the 25,247 vehicles sold in the same month a year ago.  Year-to-date, BMW Group is up 13.7% on sales of 102,522 in the first four months of 2012 compared to 90,204 in the same period in 2011.

"The momentum of the first quarter proved strong enough to give us a good result in April and I expect solid growth to continue through the rest of Spring and into Summer," said Ludwig Willisch, President and CEO, BMW of North America.  "There's no shortage of desire in the market, now it's all about having the right models and being able to meet growing demand." 

BMW Brand Sales

Sales of BMW brand vehicles increased 12.0 percent in April for a total of 21,062 compared to 18,801 vehicles sold in April, 2011. Year-to-date, the BMW brand is up 15.7 percent on sales of 82,611 compared to 71,417 sold in the first four months of 2011.

In April, best performing vehicles included the X5 SAV up 50.9 percent to 3,561 units; the 3 Series, up 20.8 percent to 9,003 units; and the 6 Series, up 92.9 percent to 513 units. 

BMW Pre-Owned Vehicles

In April, sales of BMW used vehicles (including certified pre-owned and pre-owned) fell 7.0 percent to 13,511 vehicles from the 14,521 vehicles sold in April 2011.  January through April, BMW used vehicle sales are up 2.1 percent on volume of 54,862 compared to 53,735 in the same period of 2011.   

MINI Brand Sales

MINI USA reported sales of 5,731 automobiles in April, a decrease of 11.1 percent from the record 6,446 sold in April 2011.  Year-to-date, MINI sales in the U.S. are up 6.0 percent on volume of 19,911 compared to 18,787 in the first four months of 2011.
 



USNA1999USNA1999 - 5/1/2012 2:17:41 PM
+1 Boost
The COUNTRYMAN is cannabilizing sales out of the other MINIs.


Yonder7Yonder7 - 5/1/2012 8:22:48 PM
+1 Boost
3 series almost the half of the sales. New 5 series not moving as well as old E series (but to be fair, assume the E includes all E coupes and add 500 6 series to the 5 series sales and we have more accurate numbers) , New 7 series behind the outgoing Old S class, 7 needs redesign asap. I'll said it again, BMW ugly front needs to redesigned.
BlackDynamiteMB: You forgot New X3 moving around 400 units more than Old GLK.


enthusiastx11enthusiastx11 - 5/3/2012 6:42:00 PM
0 Boost
math not your subject i guess....9003 3-series sales out of 26793 total sales. 9003 is 33% of 26793. how you got 50% i have no idea...

overall, sales are up 12% over same month last year. those are solid gains.


bmwm6bmwm6 - 5/2/2012 8:26:27 AM
+2 Boost
I just took delivery of a 2012 graphite metallic 535i with the M sport package two weeks ago....I couldn’t be any more pleased!


enthusiastx11enthusiastx11 - 5/3/2012 6:44:00 PM
0 Boost
great car overall. like mine as well (also graphite). but i soooo miss proper hydraulic power steering. this electric power steering crap is for the birds.


skytopskytop - 5/2/2012 8:48:34 AM
0 Boost
Have to say, my BMW service experience is far better than MB and equal or slightly better than Lexus. I give BMW a big thumbs up!


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