Land Rover Having A Tough Time Meeting Evoque Demand, Bumps Up Allocations For U.S. Dealers

Land Rover Having A Tough Time Meeting Evoque Demand, Bumps Up Allocations For U.S. Dealers

It's the 2012 North American Truck of the Year and a hit with consumers, but U.S. dealers say they can't keep up with demand for the Range Rover Evoque. So Land Rover is stepping up production of the compact SUV in Halewood, England.

Andy Goss, CEO of Jaguar Land Rover North America, said the United States will get about 1,000 Evoques a month starting in September, up from about 750 currently.

The Evoque went on sale in the United States last October, and there have been shortages in several markets.

"It has been tough on the network," Goss said.


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LexSucksLexSucks - 7/20/2012 12:00:56 PM
-2 Boost
I can see why. The Evoque is the hottest looking car in it's class.


Agent00RAgent00R - 7/21/2012 12:09:10 AM
-1 Boost
Well said.


vdivvdiv - 7/23/2012 12:43:07 PM
+1 Boost
Agree, they "pushed the styling envelope" and it is paying off. And unlike the Freelander it is actually capable off-road.


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