Manchester United Fans Call For Boycott - Claims GM Sponsorship Tarnishes Club Brand Value

Manchester United Fans Call For Boycott - Claims GM Sponsorship Tarnishes Club Brand Value
Chevrolet's sponsorship deal with English soccer club/cult Manchester United has already proved unpopular with General Motors -- the deal reportedly cost GM marketing boss Joel Ewanick his very high-profile job -- and it seems as if the agreement is equally unpopular with ManU fans. According to an open letter by Manchester United Supporters Trust,  a concerted effort is under way to boycott all ManU sponsors -- including Chevy.
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MorePowerMorePower - 8/8/2012 1:33:06 AM
+1 Boost
Looks like vocal Man U. fans drive Fords.


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