4G Continues To Trump The V8 For Gen Y And Here Is Why

The auto industry says it’s concerned that financially pressed young people who connect online instead of in person could hold down peak demand by 2 million units each year.

The rate of U.S. auto sales to 18-to-34-year-old buyers declined to 11 percent in April 2012, down from 17 percent for the same age group in April 2007, before the recession, according to Southfield, Michigan-based R.L. Polk & Co.

4G trumps V-8 for the 80 million U.S. consumers born from 1981 to 2001, according to Deloitte LLP. Though the car is still a gateway to independence, Generation Y has more ways to connect with the outside world than young buyers of past generations.

quizz - 8/7/2012 8:53:17 PM

+4 Boost

The difference between 2012 and 2002:
1. Shop online
2. Work remotely at home (for anything that can be done offsite and uploaded)
3. Education remotely
4. Gaming/entertainment at home
5. Gas $4.00/gallon

Other than going on a date to eat out or the movies, most errands can be done online without the expense of car maintenance and crazy gas prices.

LexSucks - 8/8/2012 11:08:48 AM

-2 Boost

This country had gone to crap before Obama was elected. Nice try. And if you think that Romney will make things better, then I have a bridge to sell you. Stop Watching Fox.

Holydude - 8/8/2012 9:31:29 AM

+1 Boost

Care to leave to leave politics out of this?