Canadians Showing Little Restraint When It Comes To Buying A BMW Or Porsche

Canadians are finally starting to heed central bank chief Mark Carney's warnings about the perils of taking on too much housing debt. Yet when it comes to borrowing for a new Porsche or BMW, they aren't holding back.

Sales of Daimler AG's Mercedes-Benz have jumped 168 percent since 2004 to 33,116 last year, while those of Volkswagen AG's Porsche SE have gained 65 percent, according to DesRosiers Automotive Consultants Inc. data compiled by Bloomberg.

BMW's BMW 3 Series sales exceeded Honda Motor Co.'s Accord last year as luxury automakers win over Canadians by expanding offerings and pricing some models closer to traditional family cars.

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quizz - 2/13/2013 4:55:29 PM

+3 Boost

I guess Canadians don't care about the JD Powers ranking Toyota as the most reliable brand.

It appears that reliability is only important as a minimum threshold, above which Toyota no longer benefits in the form of additional sales. In other words, as long as any auto company has reliability of less than 150 problems per 100 vehicles, it makes little difference to sales. People already assume that Toyota/Lexus & Honda are 100% reliable, but that's been the accepted truth for the last 20 years, and yet VW still sells their unreliable and over priced cars like crazy

enthusiastx11 - 2/13/2013 6:07:47 PM

0 Boost

all cars are remarkably reliable. but according to you, a car with 1.12 problems per car (toyota) is simply amazing and a car with 1.74 problems per car is a piece of garbage. lol.

please explain how .62 problems per car is the difference between life and death?

and did you ever think that people consider MORE THAN ONE FACTOR when buying a car. things like design, handling, engine, seats, technology...all things that toyota really sucks at doing.

HughJass - 2/14/2013 4:52:55 PM

+1 Boost

They save their money better than us, they also seem to keep their cars longer too. Lots of p.o.s.' driving around in Niagara. Then again, I'm sure they have their fair share of stupid people too.

Probably all stock brokers.