Will Alfa Romeo's 4C FINALLY Champion The Return We've Been Waiting For?

Alfa Romeo is one of those storied brands that has a tremendous amount of rich history, builds gorgeous looking vehicles BUT we don't get them in the United States. Well, sort of.

Of course it launched its famous — and, predictably — stunning 8C to the North American market; however, it was built in such low numbers seeing one of those is just as common as seeing a Ferrari 250 GT California. Essentially, it's impossible.

Now though Alfa Romeo is in the process of bringing another car to market that is coming to the North America. That's the stunning, mid-engined 4C. According to reports we can expect 500 to hit the region.

So, the question that remains:

Post 4C launch, will we finally see an influx of Alfa products coming stateside for the first time since the 1990s? AND, is the 4C the RIGHT car to lead the charge?


**Remember, Alfa has previously pushed back a formal "product push" about...every year since 2007

valhallakey - 3/24/2013 5:34:27 AM

+1 Boost

If this care was in the mid 40s-60k it would have helped a lot more. Also they should bring over the Mito and Giuletta at the same time. I think the Spider would have been a better car to re-launch Alfa Romeo in the US. But let's see, I hope they do well!

lexusrox123 - 3/24/2013 4:22:32 PM

+2 Boost

AR needs to get rid of their ugly old grille design. It spoils the entire car's looks.

mini22 - 3/24/2013 5:39:08 PM

+2 Boost

Again this is to be limited production vehicle to try and bring excitment to the brand. A total production of 2000 is very small.It will not do much to Fiat's bottom line, especially factoring production costs. If it brings some awarness back it will accomplish it's mission so Alfa can sell the Giulia, the Spider, and an SUV.

david999 - 3/25/2013 11:09:00 AM

+1 Boost

The 4C is a real nice looking car. I believe Alfa Romeo will do real well when the start to sell their other vehicles in North America.

Mustang953 - 3/26/2013 12:16:51 PM

+1 Boost

As a previous Alfa owner, in the 1970's while stationed in Italy, I believe they should have focused on a GT, with a 1.4L and 2.0L Coupe and Spider, instead of the Dart. A base car, with no electronic crap, just a hot sports car. Bringing in a limited production car like the 4C will appeal to a limited group, and will most likely never be seen on the road, unless it is in pieces. If they want to make money, they need "affordable" product, now.