STUD or DUD: Is Volvo's All-New Concept C Going To Live Up To The P1800's Greatness?

STUD or DUD: Is Volvo's All-New Concept C Going To Live Up To The P1800's Greatness?

Volvo's press release follows:

The Volvo Concept Coupé – the next-generation P1800:


Elegant confidence enabled by the new scalable architecture

 

Inspired by contemporary, progressive Scandinavian lifestyle and design as well as iconic elements from the past, the elegant new Volvo Concept Coupé is the first of a series of three concept cars that reveal the design possibilities created by the company’s new Scalable Product Architecture (SPA).

After a more than a year of rising expectations, the first design by the new Senior Vice President of Design, Thomas Ingenlath, showcases how design builds emotion into the Volvo brand and points towards the next generation of Volvo models, starting with the forthcoming XC90 in 2014.


Volvo Concept Coupé Photo Gallery



“The Volvo Concept Coupé is no futuristic dream car. It is designed to demonstrate the capability of our new architecture: the confident stance, the proportions and the most prominent design signatures. Even though the all-new XC90 is an entirely different type of car, you will recognise the connection instantly when it is revealed next year,” says Thomas Ingenlath.

Developed in-house for Volvo Cars only, the Scalable Product Architecture liberates Volvo’s designers and engineers from the limitations of previous cross-brand platforms.

“The new Volvo Concept Coupé reveals how we could shape our cars from now on. Free from the superficial surface excitement of other car brands, we add emotional value to the Volvo brand with the calm, confident beauty that is the hallmark of Scandinavian design,” says Thomas Ingenlath. 

Powerful visual impact

The visual impact of the new proportions is most powerful when viewing the Volvo Concept Coupé from the side. The distance between the dashboard and the front axle is extended and the greenhouse has been moved slightly rearwards.

A low bonnet, roof, and the five-spoke, 21-inch wheels also contribute to the impression of an elegant Gran Tourer oozing effortless power. The confident stance is emphasized by a beltline that spans an elegant bow along the whole car.

“Think about the powerful calmness of a lion. He doesn’t have to prowl to radiate respect.  Even lying down he shows very clearly what he is capable of,” smiles Thomas Ingenlath.

 New T-shaped DRL lights

The face of the Volvo Concept Coupé is characterised by a new topography on the bonnet and the ‘floating’ grille, flanked by headlights featuring new T-shaped DRL light guides. Just like the rear light signature, the DRL lights are distinctive elements in the new design direction of Volvo Cars.

“The face is new, but it also carries more than 85 years of Volvo heritage with great pride. We are still working with the final interpretation of the grille and the iron mark and this will be revealed together with the XC90 next year,” says Thomas Ingenlath.

Echoes the iconic P1800

The Concept Coupé also features elements that echo the design of the Volvo P1800 from the 1960s.

“It is a car designer’s duty to reflect and incorporate design signatures that are vital parts of the company’s heritage. The P1800 is an iconic Volvo, renowned for its beautiful forms and detailing. However, using elements from the P1800 exterior and interior has nothing to do with being retro. We are using these subtle links to a glorious past to create a future where sheer beauty becomes a recognised part of Volvo’s identity. That journey starts with Concept Coupé,” says Thomas Ingenlath.

Sparkling crystal gear-leaver

The blue-grey exterior is echoed on the inside of the Volvo Concept Coupé. Refined, handcrafted elements such as the leather instrument panel, inlays made of naturally aged wood and the dark blue woven carpets are blended with beautifully machined metal details.”

“To me, handcrafted crystal is one of the finest examples of high-quality Scandinavian design and I love the idea of bringing it into the car. The prominent position of the gear-leaver is the perfect place for this sparkling sensation,” says Robin Page, Design Director Interior at Volvo Car Group. He adds: “The experience inside Concept Coupé is an excellent example of how we will make Volvo customers feeling truly special.”

Large portrait touch-screen

The concept car also includes a totally new approach to Volvo Cars’ human-centric user experience. A large portrait touch-screen in the centre console interacts with an adaptive digital display and head-up display in front of the driver.

“This is a natural integration of user interfaces in our new car generation. Interaction with pleasure but without distraction is the key. We bring connectivity into our cars to make them both more enjoyable and safe,” explains Thomas Ingenlath.

The Scalable Product Architecture is also being prepared for completely autonomous driving. The first features with autonomous steering to avoid accidents and make driving more comfortable will be introduced in 2014 – and Volvo Cars’ aim is to have cars with fully autonomous technology out on the roads before 2020.

Petrol plug-in hybrid – powerful and efficient

The petrol plug-in hybrid driveline in the Volvo Concept Coupé reflects Volvo Cars’ strategy to use electrification to create the most powerful versions in the new four-cylinder Drive-E engine family. This will take power figures up into V8 territory.

The concept car features a two-litre high-performance Drive-E petrol engine with a supercharger and turbo. The petrol engine is teamed with an electric motor on the rear axle. This gives Volvo Concept Coupé a total output of around 400 hp and over 600 Nm of torque.



Volvo Concept Coupé Photo Gallery




























































randy3023randy3023 - 8/28/2013 11:55:44 PM
-3 Boost
Meh.

This concept is way overdone. Everything needs a pass through the reality check. The proportions, the shapes of controls and knobs, the excess interior clutter and dash bulk. Somebody needs to pass on this.


MBCLS07MBCLS07 - 8/29/2013 12:37:39 AM
+3 Boost
Love it. It's distinctive, well proportioned, attractive. If they made it like this, without diluting the style for production, I would buy the high-performance R version in a heartbeat. Build it Volvo.


85bmw745i85bmw745i - 8/29/2013 12:59:58 AM
+2 Boost
this could put Volvo on the map big time.


cidflekkencidflekken - 8/29/2013 1:13:07 AM
+1 Boost
Looks really good. The proportions in the rear may be a bit bulbous, but other than that, a great looking coupe.


gorgs180gorgs180 - 8/29/2013 1:30:37 AM
+1 Boost
Hopefully this design theme has what it takes to get Volvo on track, design-wise. As an original fan of the first C70 I'm glad to see the new regime at Volvo is seriously looking at a coupe, even if it is just a concept. Honestly I like everything about this car's new direction for Volvo from the front, to the profile...my interest only seems to wane at the back with the C-shaped tail lights and rear end where the designers seemed to have just stopped .(Maybe the rear plate hsould move up to fill in the gap.) Yes, I appreciate them invigorating a brand that hasn't revolutionized, let alone barely evolutionized it's styling in years and I always expect concept car interiors to be futurstic, the exterior holds the most value for me. I just feel like they did 7/8 of the car and stopped at the rear. But I will say this, if this is the direction the 2015 XC90 is headed, they are on the right track. I'm so looking forward to see how that turns out. I know with the sale to Geely things got off track, but if whoever owns the company sticks to a 7 year body style cycle, they could really keep momentum/ sales up. From what I've seen at Volvo through the years is, they get a hit and instead of refreshing or redesigning it, they let it get old and forgotten. While I understand the don't mess with success mantra, an 11 year old XC90 has no chance against fresher designs. Hopefully the new reime understands that and has what it takes...from what I can see, the future is promising, the Concept C is a step in the right direction...just fix the rear end! Looking forward to see what they've done to the antiquated XC90.


Satriani1Satriani1 - 8/29/2013 6:44:19 AM
+1 Boost
Pictures a bit clearer here
http://www.autobild.de/bilder/volvo-concept-coupe-iaa-2013--4347218.html


Agent00RAgent00R - 8/29/2013 4:45:15 PM
+3 Boost
Satriani,

Don't do that again. Our pictures are sourced from Volvo. They have the same clarity.

You're annoying as it is with your novel-like and, frankly, pointless posts.


Satriani1Satriani1 - 8/30/2013 4:23:34 AM
+1 Boost
00R: Either you need new glasses -- or you're taking us for fools to claim that there's no difference.

Here's your picture -- dull, shadows, details missing
http://tinyurl.com/p4jnn37


Here's Autobild's clearer picture with more details
http://tinyurl.com/q55t28t


The Autobild pictures are obvously brighter, clearer and more detailed than your pictures, and includes details that can't been seen on your pictures. Every car mag got their pictures from Volvo, but only Autobild did something to improve the clarity.

It's YOUR post that's pointless.



carloslassitercarloslassiter - 8/29/2013 8:54:16 AM
+3 Boost
Love it. No, LOOOOOOOOOOVE it.


MrPLPMrPLP - 8/29/2013 10:15:44 AM
+2 Boost
That rear end is out of this world! The front end is a bit BMW, but overall very solid effort from Volvo.


ParadoXParadoX - 8/29/2013 10:27:12 AM
-2 Boost
I like the concept of a coup like this. I just wish the styling would change.


nguyenvuminhnguyenvuminh - 8/29/2013 11:00:01 AM
+1 Boost
Call me an old fogie but I've never liked any of the re-makes, be it movies or cars. I grew up watching old re-runs of The Saint and this one, IMHO, doesn't do it. The view from front quarter looks good but after that, it doesn't represents the original car very well. The concept car has that hunch forward stance whereas the original has that rear overhang GT stance. I would use the same expression shown in one of the posts above, the rear seems "heavy", "bulbous", compared to the original car where the rear has that free flowing cape design.


4ron4ron - 8/29/2013 11:03:28 AM
+3 Boost
Gorgeous!I hope that Volvo doesn't "water down" the design with the final production version.


Henanamani1Henanamani1 - 8/29/2013 11:36:22 AM
+2 Boost
If they build this, and it looks close to this concept, it will be the best looking Volvo they have ever built.


mini22mini22 - 8/29/2013 11:58:29 AM
+1 Boost
It is a little bit of a homage to the P1800. So what!It's a great looking coupe!If this thing were out on the market today with proper engineering,suspension Polestar,even without the electrical assist I would pick it over the BMW 4series, Audi A5 or S5, Mercedes,and Infinity Coupes. It's that good in my eyes.The interior architecture looks douable as well.Gret effort by Volvo. Now they just need to build it!


MorePowerMorePower - 8/29/2013 8:21:38 PM
+2 Boost
I was on-board until I realized this was going to be a fwd + electric motor assist on the rear axle.

Maybe Volvo will pull something out of a hat and make this a transverse mounted awd.


85bmw745i85bmw745i - 8/30/2013 3:43:33 PM
+2 Boost
Lost me at FWD


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