GM Wants To Sell Cars Directly Off The Internet With Dealer Delivery

The newest space at Patsy Lou Chevrolet Buick GMC is a different kind of showroom: Low-key greeters welcome visitors, but they don’t push. Big-screen TVs air videos and product information. There are cars to look at, sit in and drive — and customers can even record video of test drives with a GoPro dashboard cam.

The focus at Connection Center Building 4 in Flint Township is to bring customers into the dealership to learn about the latest vehicle technology — not necessarily to pressure them to buy a car. Younger buyers are the primary target because they prefer to research on the Web before visiting a showroom.

It’s a change General Motors Co. is embracing.