CES 2014: Audi Exposes The All-New TT Interior — Is It A STUD or DUD?

As we've noted the past two years, it seems like the Consumer Electronics Show (CES 2014) is becoming a major show for automakers. It only makes sense. Vehicles are becoming far more technical than what Daimler and Ford must have predicted.

That's because now there's hundreds of sensors and, slowly, vehicles are becoming autonomous. Oh, and that whole "smart" thing too.

I haven't even gotten to how vehicles will employ "Big Data," but I'll save that for another day.

Aside from Audi's all-new instrument cluster that is employing the use of a MASSIVE TFT screen, the automaker actually revealed the TT''s all-new interior space. That's because it had a "styling buck" present.

Though you won't find it too different from the outgoing TT's interior, you will note that it now takes the automaker in a slightly new direction that echoes its concepts. The lines have become sharper and even more modern with elements like the "turbine-style" HVAC vents — a little nod to McLaren, eh Audi?

We're happy to see that the diamond-pattern stitch lives on in the TT. We doubt that will come standard.

To see more images of the TT's all-new guts, check out the shots below.


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pepito66 - 1/10/2014 12:00:34 AM

+3 Boost

STUD for me .

cidflekken - 1/10/2014 2:35:01 AM

+1 Boost

Just not feeling it. I'm here to drive. Not watch. And the center stack is a bit too spartan.

pcar4evr - 1/10/2014 6:15:28 AM

+4 Boost

Professional and race car drivers often advise that keeping aware of what's coming in the distance is crucial - keep your eyes well ahead of where you currently are on the road. This Audi dash does just the opposite - makes you want to keep your eyes on what's right in front of you. Car technology is advancing, but I don't see this (or much from other manufacturers) as advancing the safe use of technology by today's drivers.

HoustonMidtown - 1/10/2014 6:55:48 AM

-1 Boost

I like it -- it brings everything into your line of sight instead of looking to the right at the screen popping out of the dash, then back to the gauges, then back up to the road -- now you only have 2 places to look -- once head-up display becomes more advanced - they will probably project everything into your line of sight out the windshield and get rid of the dash gauges totally.

Dexter1 - 1/10/2014 7:55:54 AM

+1 Boost

Since people aren't going to stop looking at their nav and connection screens, it's better to have everything right in front of the driver rather than off to the side. Stud.

BMWm4 - 1/10/2014 10:47:49 AM

+1 Boost

Heads up display would provide a much better function in keeping your eyes in front. This system on a roadster is promoting you to look down to see you direction and such.

BMWm4 - 1/10/2014 10:49:27 AM

+1 Boost

Plus the angle of the tilt of the steering wheel could really hamper how the screen is viewed.

technically you should always be looking ahead to see where you are going.

MattDarringer - 1/10/2014 8:53:42 AM

0 Boost

Great idea for the instrument panel, but the exterior of the TT is the real issue. Will it have captivating styling like the original or will it again be a Camry-bland nothing like the current one?

MercedesSL - 1/10/2014 9:22:19 AM

+2 Boost

Good thing the screen is so distracting, since you don't have to turn your head now, maybe no one will notice all the cheap plastic. At least they put a little square of leather above the screen to complete the illusion of luxury.

GermanNut - 1/10/2014 10:20:13 AM

-2 Boost

Absolute stud. No other company uses a single all-digital screen to display all information. While some cars like the new Mercedes-Benz S-class use two all-digital screens, the driver still has to look to his or her right to see what's on the other screen.

This is a safe, high-tech and clean solution.

It's only fitting it comes from Audi, a brand that has been lauded a seemingly endless number of times for the quality, craftsmanship and attention to detail of its interiors.

BMWm4 - 1/10/2014 10:53:44 AM

+1 Boost

actually, BMW and rover provide an all digital screen that can show directional display right on the dash.

My personal opinion is the steering wheel angle will interfere with the viewing. Unless your steering wheel is perfectly at the correct position at all times, which is completely unrealsitic.

A heads up display system will allow a person to keep their eyes fixated on the road by looking up. Audi does offer it on some of their other cars

BMWm4 - 1/10/2014 10:54:01 AM

+1 Boost

actually, BMW and rover provide an all digital screen that can show directional display right on the dash.

My personal opinion is the steering wheel angle will interfere with the viewing. Unless your steering wheel is perfectly at the correct position at all times, which is completely unrealsitic.

A heads up display system will allow a person to keep their eyes fixated on the road by looking up. Audi does offer it on some of their other cars

BMWm4 - 1/10/2014 10:55:09 AM

+1 Boost

side note. The climate system in the center of the vents, is very cool and slick idea. Definitely streamlines the look of the interior.

knowitall1985 - 1/11/2014 11:14:23 AM

+1 Boost

looks good...

vogeygolf - 1/14/2014 5:50:31 PM

+1 Boost

studly