Sweet Deals For Recalled Cobalt Owners Boost GM Sales - Dealer Selling Trades At Auction With Out Repairs

A General Motors new-vehicle incentive offered only to owners of GM vehicles plagued with defective ignition switches might have helped the automaker’s new-car sales in April.

Sales last month rose 7 percent from a year earlier.

GM recently sweetened the deal for owners of models included in the ignition-switch recall, which includes 2005-10 Chevrolet Cobalts.

Since early March, GM has been offering those owners $500 toward the purchase of a certified pre-owned vehicle. But it upped the ante by allowing those customers to qualify for employee pricing on a new vehicle. The incentives are in addition to any other incentives for which the consumer qualifies.

MattDarringer - 5/2/2014 8:37:46 AM

+1 Boost

Legally, the dealer has accepted liability as has the auction house. GM should be crushing the cars taken in on trade.