2015 Audi A4 Starts At $36,425 Reflecting An Increase of $1,730 Over 2014 Model - Audi Execs Say Price Hike Based On Soaring Demand

Just the Facts:

The base 2015 Audi A4 2.0T front-wheel-drive sedan starts at $36,425, reflecting a $1,730 price increase over the 2014 model.

Audi's top-of-the-line 2015 A4 2.0T Quattro Tiptronic Prestige starts at $45,925.

The 2015 Audi A4 arrives at dealerships this summer.

HERNDON, Virginia — The base 2015 Audi A4 sedan starts at $36,425, including a $925 destination charge, reflecting a $1,730 price increase over the 2014 model.

Audi's top-of-the-line 2015 A4 2.0T Quattro Tiptronic Prestige starts at $45,925, including shipping.

The 2015 Audi A4 arrives at dealerships this summer. Audi of America announced A4 pricing on Wednesday.

A number of features are now standard on all A4 Premium models, including S line exterior, three-zone climate control, xenon plus lighting and LED taillights.

The base 2015 Audi S4 3.0T Quattro starts at $49,325, including shipping, reflecting a $330 price increase over the 2014 model.

The top-of-the-line 2015 Audi S4 3.0T Quattro S Tronic starts at $56,625, including shipping.

Audi's sporty 2015 S4 also goes on sale this summer.

New for 2015, S4 models offer a Black Optic package with new 19-inch 5-V-spoke design titanium-finished wheels. The S4 Nogaro Blue special edition features pearl-effect paint and 19-inch 7-double-spoke wheels.

Key competitors to the A4 include the 2014-'15 Acura TL, BMW 3 Series, Cadillac ATS and Mercedes-Benz C-Class.

Edmunds says: Car shoppers see prices increase on the 2015 Audi A4 and S4, but the brand is hot right now and Audi executives told reporters this week that supplies of many of its models are tight at U.S. dealerships.
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MattDarringer - 7/3/2014 1:36:47 PM

+1 Boost

Sales on the A4 need to soar a hell of a lot to be in the zone of BMW and Mercedes! Sales are almost as slow as the Cadillac ATS.

BMW 3 Series MY2013 119,521
Mercedes C Class MY2013 88,251
A4 MY2013 42,130
Cadillac ATS MY2013 38,319

Agent00R - 7/3/2014 6:01:13 PM

0 Boost

Considering how many A4s sold years ago, 42k is a nice place to be.

cidflekken - 7/3/2014 1:39:50 PM

+4 Boost

"Soaring" demand? The A4 is DOWN 2.5% YTD from last year.

Car4Life - 7/3/2014 3:32:29 PM

+4 Boost

thought the same thing until I saw who posted this...no surprise lol

GermanNut - 7/3/2014 5:56:47 PM

-1 Boost

It's soaring demand for the brand overall - not the A4 specifically.

tomz911 - 7/3/2014 6:02:30 PM

+3 Boost

Here is the math...

Audi = VW or VW = Audi

gkearns56 - 7/3/2014 6:58:43 PM

0 Boost

Toyota => Lexus
Honda => Acura
Chevy/Buick=> Cadillac
Toyota=>BMW (now with joint venture)
Ford => Lincoln
Toyota => Scion
Nissan => Infiniti

WHO CARES; they share information, ideas, financial responsibility. So what!! This keeps cost for R & D lower, but yet they add their own style, design, features AND Performance UPGRADES. Get real - they all do this (old news)

scenicbyway12 - 7/3/2014 6:18:17 PM

+3 Boost

"2015 Audi A4 Starts At $36,425 Reflecting An Increase of $1,730 Over 2014 Model - Audi Execs Say Price Hike Based On Soaring Demand"

= This car is priced way to close to the A3.

JRobUSC - 7/3/2014 7:31:42 PM

+5 Boost

heyyyy someone gets it, it was priced too close to the A3. Plus it is actually smart to raise the price of the A4 now. It's a buildout year, so you're going to limit production with a new model coming and you're going to have to rebate the existing one anyway. Might as well raise the price a couple grand so when you rebate it it's really not actually costing you anything. Plus it gets consumers acclimated to the concept of a higher priced A4, which the new one will be.

Occarnut - 7/5/2014 5:55:25 AM

0 Boost

Thank you for that...there should be a baseline level of automotive knowledge and basic understanding of the economics behind vehicle development costs that individuals must demonstrate prior to being allowed to establish a user name and password for this site. This would reduce the amount of ignorant "all Audis are just re-skinned VWs" type of posts on here and leave the true car enthusiasts to have more fruitful discussions and debates.
With all due respect,you forgot one...
BMW = > Rolls Royce.
Anybody care to criticize that one?

Occarnut - 7/5/2014 6:02:06 AM

0 Boost

Intended as a reply and support for the post previously made by gkearns56. I was so excited that somebody else acknowledged the facts that my trembling ingers didn't utilize the reply function properly.

crimple7 - 7/7/2014 11:22:10 PM

+1 Boost

This Audi A4 was facelifted for MY2013 so this 2015 MY could be its last year. It certainly looks better than the prefacelift yet changes are subtle. I hope Audi attempt something extraordinary for the exterior of the next generation A4 because the resemblance between the models is too much and now with the advent of the A3, Audi should make the two models look radically different. Mmm....I guess that's wishful thinking....we're talking Audi here!

vwowner1 - 7/7/2014 11:23:01 PM

+2 Boost

Nothing really new or interesting here. Raising the price of entry via visual enhancements. The real question of importance is when will the all new A4 debut in American showrooms or anywhere else for that matter? The 2015 A4 is long in the tooth with it now entering its 7th year in the current iteration.