Beauty And Brains! Auto Show Models Earn Up To A $1000 A Day As Product Specialists

The rebirth of the U.S. auto industry has been accompanied by a trend that the millions of people who visit car shows each year are bound to notice: The auto-show model has made a roaring comeback.

After several lean years, some car companies have doubled their use of so-called product specialists, These aspiring fashion models or actors earn as much as $1,000 a day for staffing the companies’ displays and answering questions about their vehicles while looking better than almost anyone else around. For a single show, their services can cost an auto maker hundreds of thousands of dollars.

(Editors Note: Don't forget to view all of OUR shots in the Detroit Auto Show Gallery but we couldn't help adding a few or our favorite booth professionals for you to enjoy)

**The 2015 Detroit Auto Show (NAIAS) photo galleries are sponsored by Lexus.

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MDarringer - 1/16/2015 8:55:36 PM

-1 Boost

So instead of being bed escorts for fat old men, they cavort on cars...still prostitution.

Terry989 - 1/16/2015 9:23:26 PM

0 Boost

So your a sexist in additional to being a racist - - - why am I not surprised. You call every pretty, successful girl a whore. Didn't your mother teach you any manners at all?

MDarringer - 1/16/2015 9:33:55 PM

+2 Boost

Showing boobs to sell cars is sexist.You're probably a dirty old man with a Nikon.

If these prostitute-spokesmodels are not sexist, then were are the sexy men "product specialists", you hypocrite?

Terry989 - 1/17/2015 2:50:13 AM

0 Boost

Just because you married a prostitute doesn't mean all girls are prostitutes. Not a hypocrite, just damn good at picking out the idiot in a crowded room.

chewy - 1/19/2015 11:28:54 PM

+1 Boost

The product guys in suites in general are on the better looking side. Either way I don't think the product guys or girls are necessarily car people and definitely not brand experts. From somewhat limited experience most would get lost pretty quickly if you start asking a lot of off the script questions.

VincentJay - 1/13/2017 6:46:22 PM

+1 Boost

Don't BS on the 'Brains' part as speaking with many of them will show otherwise. They just rehash what is printed on the damn spec sheet and not much more and many of them don't have much in the way of technical experience or even relevant college coursework that the men who want such a job are required to have. Also the job postings are usually calling for women only and not men so women have no right to complain about the long hours they "work" at these trade shows nor complain about the requests for photos considering that is what they are primarily there for. Don't give these people accolades they didn't have to earn. Their new job titles can get them work in real office environments despite being overall know nothings of the product or the technical operations of said product. Lastly, don't give me that BS about only the prettiest are hired therefore they had to work hard on their appearance. I've seen quite a few that are short, butterfaced, pudgy and or have bad teeth/ odd facial symmetry. Double standards shouldn't fly if feminists/ women complain about being held back in the industry or have to work harder to get the job when it is blatantly false. Look at all the SEMA and International Auto Shows as proof.