Infiniti Loses Third Boss In Three Years - What The Hell Is Going On In Nashville?

Infiniti announces Michael Bartsch is vacating his post as vice president-Infiniti Americas.

Bartsch will be replaced by Nissan’s West Region Vice President Randy Parker, effective immediately.

“(Randy) has overseen strong growth for the Nissan brand in our western region, and we look forward to the skills that he will bring to Infiniti,” Jose Munoz, chairman-Nissan North America management committee, says in a statement.

Infiniti says Bartsch “will leave the company to pursue other interests.”

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gkearns56 - 2/17/2015 3:33:21 PM

+2 Boost

The last sentence of the article said it all for me: "Bartsch replaced Ben Poore, who joined Infiniti in 2008 from Ford’s former Lincoln-Mercury unit."

There's part of the issue: don't hire someone from the Lincoln-Mercury division to run your company. There are (plenty of other well qualified candidates you could have promoted.

Car4Life - 2/17/2015 5:18:43 PM

+5 Boost

What sucks is Infiniti has SOOOOOOO much potential, I rmember when the G35 Sedan and Coupe first hit the market and literally made new Mercedes, BMW, and Lexus owners pause for a second a do a double take.

The sweet exhaust note that came with the G 35's and FX made you feel like Infiniti had arrived.

Then they got lazy, rested on their laurels and numerous awards their G series was showered with and seemingly fell asleep at the wheel of a brand that had the potential to at least keep Benz, BMW, and Lexus within eyesight

Benzes1 - 2/17/2015 4:04:04 PM

+5 Boost

Mediocre products, lack of direction, confused and/or non existent brand image. I wouldn't want to run Infiniti either.

MDarringer - 2/17/2015 10:05:42 PM

-2 Boost

Losing de Nutscratch was a GIFT

Infiniti has ZERO potential

Cleankutazn - 2/18/2015 1:12:37 AM

+5 Boost

The worst thing they did was rename all the cars to Q.