Audi Achieves Second-Best Sales Month In U.S. History As March 2015 Sales Surge 20% And Marks 51 Consecutive Months of Growth

Sales for the most recent month rose 20% to 17,102 vehicles

March 2015 represents the 51st consecutive monthly sales record in Audi U.S. history

A3 sedan, A3 Cabriolet and Q3 SUV attained all-time record sales


Audi reported that its March 2015 sales increased 20% to 17,102 vehicles, a total that stands as the second-best month in U.S. sales for the premium brand.

March 2015 stands as the 51st straight monthly sales record in Audi U.S. history, as well as the best-ever March results. The previous March record was set in 2014 with sales of 14,246 vehicles. Through the first quarter of 2015, Audi U.S. sales rose 13.8% from last year to 40,098 vehicles.

“The dedication of our dealers, coupled with the timely launch of the Spring of Audi Sales Event, resulted in many happy Audi customers during the month of March,” said Mark Del Rosso, Executive Vice President and Chief Operating Officer, Audi of America. “With this momentum carrying into the critical spring selling season, we are confidently on our strategic plan for 2015.”

Consumer demand for the A3 sedan, the A3 Cabriolet and the Q3 SUV reached unprecedented levels in March, with each of these models posting record sales for the month.

The Q5 SUV and A6 models continued to sustain high demand as well, with the Q5 posting a 17.2% increase in sales from last year, and the A6 posting a 5.2% increase from last year.
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BMWm4 - 4/2/2015 12:26:27 PM

+3 Boost

So basically the A3 saved the Audi Brand again this month. What is that 5 months in a row and is the only reason Audi is/ has any Market Growth.

I love how German Nut spins it though

cidflekken - 4/2/2015 4:46:49 PM

+1 Boost

How exactly has BMW "been whipped" by Audi? Audi is selling 50% the rate of BMW and always has. Baffling comment.

BMWm4 - 4/2/2015 5:11:00 PM

+1 Boost

Whipped? The A3 is the only reason Audi is even up. Without it, all their other cars in the line-up are down.
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carsnyc - 4/2/2015 1:29:11 PM

+2 Boost

Am I the only one who likes the A7?

carsnyc - 4/2/2015 1:29:12 PM

+2 Boost

Am I the only one who likes the A7?

llaroo - 4/2/2015 11:15:14 PM

+3 Boost

i love the A7

iamdabest1 - 4/3/2015 12:21:39 AM

+3 Boost

i love how audi dealerships say " were trying to keep audi exclusive, audi isnt for everyone, we dont want it in every driveway, if you want it, youll have to pay more than you do for a bmw"
yet they are proud of their growing sales... dont more sales mean they wont be exclusive, ? lol

GermanNut - 4/3/2015 9:31:53 AM

0 Boost

This is a hugely solid performance for Audi in the U.S. So many people keep saying that if it wasn't for the A3 and Q3 Audi would be negative year over year but they are missing the point.

If Audi can achieve such stellar growth rates with just two models driving sales, once the brand-new A4, Q7 and A6 are launched, Audi's sales will soar.

This strong U.S. sales result by Audi means that it will continue to battle BMW for the top global spot. I predict Audi will remain ahead of BMW through Q1 in terms of global sales once the global sales figures are announced early to mid next week.