Mercedes-Benz Rocks April With A 12.8% Leap In Sales

Mercedes-Benz Rocks April With A 12.8% Leap In Sales
Mercedes-Benz USA (MBUSA) today reported record April sales for the Mercedes-Benz brand with 29,188 units, up 12.8% from 25,887 sold in the same month last year. Sprinter posted a gain of 15.5% to 2,764 vehicles in April, combining with 480 units at smart for a monthly total of 32,432 for MBUSA. On a year-to-date basis, Mercedes-Benz sold 107,344 vehicles, increasing 9%. Adding 8,323 units at Sprinter (up 18.6%) and 2,013 units at smart, the company's year-to-date grand total hit 117,680.

"The momentum of a record first quarter propelled us to the best April sales in our history," said Stephen Cannon, president and CEO of MBUSA. "With the Mercedes-Maybach S600 and Mercedes-AMG GT S now arriving in showrooms, we're fueling our growth at the upper reaches of the luxury and high-performance markets."

The C-, E- and M-Class model lines led Mercedes-Benz April sales. The C-Class took the top spot at 6,665, up 30.3% from 5,114 in April 2014. The M-Class, best-seller on the light truck side, followed with a 29.1% gain to 4,945 units, while the E-Class rounded out the top three with sales of 3,466. At the high end, sales for the legendary G-Class sport-utility increased 9.5%.

Sales of Mercedes-AMG high-performance models totaled 1,119 in April, up 11.2% from the 1,006 units sold last year, and 3,826 year-to-date. Mercedes-Benz BlueTEC diesel models delivered 2,970 units for the month – a 93.7% gain from April 2014 – with year-to-date volumes climbing 13.8% to 6,210.

Separately, Mercedes-Benz Certified Pre-Owned (MBCPO) models delivered April sales of 9,367, while year-to-date sales hit 37,806.



MJLFLBSAMJLFLBSA - 5/3/2015 8:10:45 PM
+1 Boost
This may look like a leap to you. But if you remove the sales data for the CLA and C class the growth year over year is only 3.4%. Mercedes seems to be getting is growth from eine kleine schmal karz. I thought this was a luxury brand. The E- Class tanked.


Benzes1Benzes1 - 5/5/2015 1:05:01 PM
+1 Boost
Pretty dumb logic IMO. New models are supposed to supply the growth and more importantly Mercedes' ATP is much higher than BMW, Lexus or Audi. Mercedes sells more and gets more from their sales. Sure looking at just sheer numbers is fine, but they're selling cars for prices the others simply can't ask. The AMG models, S Coupe, AMG GT, S600 Maybach are all on sale now, pulling in major $$. Yes the C has taken a bit out the E, but that will change in about 18 months when the next E comes out and moves upscale.


Yonder7Yonder7 - 5/4/2015 12:33:47 PM
+1 Boost
Yes is a luxury brand, the S class (which is the most expensive) is doing great; E class , even when is soon to be replaced is selling. If we compare MB to BMW is doing better because almost the half of their sales belong to 3/4 series.


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