Watch Out BMW! Mercedes-Benz's June 2015 Global Sales Skyrocket 19.3% With YTD Sales Up 14.7% As China Sales Jump 21& YTD

In June, global unit sales of Mercedes-Benz increased by 19.3% to 169,616 vehicles and, in the first half of the year, by 14.7% to 898,425 vehicles.

Ola Källenius, Member of the Board of Management of Daimler AG, responsible for Mercedes-Benz Cars Marketing & Sales: “June saw Mercedes-Benz complete not only the best ever first half of the year in terms of sales, but, with 38.5% growth, we have also recorded the strongest sales month in China.”

Sales growth of 16.5% in Germany and 17.2% in Great Britain in June

Sales records in the first half of the year for CLA (+25.5%), C-Class Saloon and Estate (+58.7%)

Stuttgart – With 898,425 vehicles delivered to customers in the first six months of 2015 (+14.7%), Mercedes-Benz recorded the highest half-year sales figures in the company’s history. The second quarter of the year also exceeded all previous quarters in terms of sales figures. In June, the brand with the star handed over 169,616 vehicles to customers (+19.3%). The sales success is due to the high demand for SUVs and the C-Class Saloon and Estate.
“June saw Mercedes-Benz complete not only the best ever first half of the year in terms of sales, but, with 38.5% growth, we have also recorded the strongest sales month in China,” says Ola Källenius, Member of the Board of Management of Daimler AG, responsible for Mercedes-Benz Cars Marketing & Sales.
In Europe, the brand with the star set new sales records both for June and for the first half of the year. In the first six months of 2015, sales rose by 11.2% to 392,528 units. Strong growth was recorded in Germany, where sales increased to 26,800 units in June (+16.5%). Thus, Mercedes-Benz remained the leading premium manufacturer in its home market. New sales records were set in Great Britain and Portugal in and per June. Growth was very strong in Spain, where sales increased by 30% since the beginning of the year.
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MDarringer - 7/9/2015 1:50:04 PM

+1 Boost

Mercedes is on fire with product product product. Mercedes is not my favorite brand but I have to give them credit for their product offensive. They are running the bases much better than Audi and BMW.

Car4Life - 7/9/2015 5:03:46 PM

+2 Boost

Agreed, and I'll said it before and I'll say it again,

Mercedes Benz has the BEST OVERALL lineup, serving up hot products to both the haves and have nots.

Where else can you have a manager of a fast food Resturaunt or Walmart sit in the same showroom as the CEO, or heir to an Oil empire.

TomM - 7/9/2015 3:50:22 PM

+1 Boost

Mercedes has done one thing better than the other german premium car manufacturers - they have identified their customer and what their customer wants in the cars. So they separated the LUXURY car from the Sports sedan - producing cars that are more luxurious for the average customer - and relegating SPORTS sedans to AMG. And in the end I continue to believe that LUXURY cars are what the customer really wants - and is the reason why Lexus continues to sell when there are "better cars" (according to the race car drivers) available.

Now - Cadillac has to see this one and separate into Luxury cars and V-Class.

MDarringer - 7/9/2015 5:36:01 PM

+1 Boost

Agree.

I can really see a wider split between luxury and performance coming. Mercedes is already there. Lexus has luxury nailed and is trying for sport. For me, BMW seems suddenly adrift and Audi is laughable in its stasis.

I think the Lincoln Continental will be a game changer in the Mercedes E / BMW 5 PRICE BAND and that is how Lincoln will gain traction. It will be a large car for a medium price with gobs of panache. Its platform (likely a SuperFusion) is utterly incapable of true, AMG-level sport, but it is quite capable of buttery smooth luxury and Ecoboost speed. It will have manners yes, but not be an AMG canyon carver.

cidflekken - 7/10/2015 3:43:38 PM

+2 Boost

Spot-on.

I think Mercedes has the clearest vision of all the luxury brands. This vision is no more evident in their brand naming of "Mercedes-Benz", "Mercedes-AMG", and "Mercedes-Maybach". They are a luxury company first (Benz), and a performance brand second (AMG) and an ultra-luxury brand third (Maybach). I love the fact that they they will offer an AMG variant in every model going forward. Would love to see them create a Maybach variant for every model (i.e., LWB C-Class, etc).

I don't think BMW is that far off, though. But I do feel they need to make a commitment to their M cars and offer an M variant to all models, especially the 7 series. Even more importantly for BMW, they should take a divergent approach and create an higher-performing variant, above M, to reinforce their sporty heritage. So, instead of competing with MB's Maybach, they create a completely new category of ultra-sport.

Audi, despite their global success, I truly just feel they are a bit lost right now. Maybe the next few years will see a better idea of what their future products will be, but right now everything just feels relatively safe and bean-counterish.