Honda's New CEO Doesn't Even Own A Car - Would You Want That From Your Industry Leader?

When Takahiro Hachigo returned to Japan in March after years overseas to be the new CEO of Honda Motor Co., he didn’t rush out to buy a new car, Honda brand or otherwise.
Indeed, even months later, the self-confessed car-crazy veteran chief engineer remains probably one of the few automotive executives anywhere without his own set of wheels.
But Honda’s car-less CEO is holding out for a reason.
“There is a model I want, which will, as I have told you, be launched this autumn,” Hachigo said during his first media roundtable this month “I will wait.”
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