Lexus Global Sales Top 580,000 Vehicles - How Long Until They Can Hope To Eclipse The Germans?

Lexus first branched out of the U.S. in 1999 by retailing the IS midsize car in Europe. But it has been a slow slog toward appreciable volumes in that region and others.
While still recording the bulk of its sales in the U.S., a top brand official says demand in other markets finally is building.
“We basically had our last two years be all-time records for us, not only here but in nearly every market we operate in the world, so we’re getting good growth in…Europe, China (and) throughout the Asia/Pacific region,” Matthew Callachor, divisional general manager-Lexus planning division for Lexus International, tells WardsAuto here in an interview.
Lexus sold 582,000 units globally in 2014 and is targeting 10% growth this year, says a Lexus U.S. spokesman.
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