BMW's Momentum Falls Short With A 1.2% Increase In November Sales

BMW's Momentum Falls Short With A 1.2% Increase In November Sales
Sales of BMW brand vehicles increased 3.2 percent in November for a total of 32,003 compared to 31,019 vehicles sold in November, 2014.  Year-to-date, BMW brand is up 4.4 percent from the same period last year with sales of 311,398 vehicles.

"There were fewer selling days in November, yet the demand for new vehicles is solid resulting in the ninth record sales month for BMW this year," said Ludwig Willisch, President and CEO, BMW of North America.  "The all-new 7 Series did very well in its first full month of sales but there's no question the trend is towards light trucks and the improving availability of our SAV's gave a nice boost to our overall sales in November."

Notable vehicle sales included the BMW X3 which increased 124.5 percent to 4,987, the BMW X6 increased 59.6 percent to 672 and the BMW 2 Series which increased 77.6 percent to 1,147 cars. 

BMW Group Sales

In total, the BMW Group in the U.S. (BMW and MINI combined) reported November sales of 36,447 vehicles, an increase of 1.2 percent from the 36,028 vehicles sold in the same month a year ago.  Year-to-date, BMW Group sales are up 4.9 percent from the same period last year with 364,903 vehicles sold.

MINI Brand Sales

For November, MINI USA reports 4,444 automobiles sold, a decrease of 11.3 percent from the 5,009 sold in the same month a year ago.  Year-to-date, MINI USA sales are 53,505 vehicles, an 8.1 percent increase from the same period last year.

 

BMW Pre-Owned Vehicles

  • In November, BMW Certified Pre-Owned sold 8,388 vehicles, down 4.9 percent from November 2014, with a year-to-date gain of 12.6 percent to 104,727 vehicles sold over the same period in 2014.
  • Total BMW Pre-Owned sales continue to be challenged by low availability with 13,966 vehicles sold in November 2015, a 9.0 percent decrease from November 2014.
  • The Total BMW Pre-Owned cars sold year-to-date were 167,830 a 6.7 percent decrease from the same period in 2014.

MINI Pre-Owned Vehicles

  • In November, sales of MINI NEXT (certified pre-owned) set a November record with 812 vehicles, up 3.8 percent over November 2014, with a year-to-date gain of 24.2 percent to 10,640 cars over the same period in 2014. 
  • Total MINI Pre-Owned sales for November were 1,906 cars, an increase of 10.3 percent from November 2014.
  • Total MINI Pre-Owned sales year-to-date were 24,499, an 8.0 percent increase from the same period in 2014.


ilovecar2015ilovecar2015 - 12/1/2015 4:33:10 PM
0 Boost
It's official - pending Mercedes Benz's result, BMW will finish at least at #2 on the year-end. Lexus is out of the race. December historically (in the past 4 years) has been a BMW's month with nearly or over 40K in sales.


Car4life1Car4life1 - 12/1/2015 8:47:10 PM
-1 Boost
And Mercedes secret weapon is the all new GLC, apparently there is already a waiting list forming for certain trims/colors.

It also appears the 3 series stumbled quite a bit in November, meanwhile the C Class is on the Up and Up, December should be another photo finish!


ilovecar2015ilovecar2015 - 12/2/2015 12:17:37 AM
+1 Boost
If I had to buy stocks between BMW, MB, LEXUS, I would buy MB in a heartbeat. They have the most balanced line up and their "volume" models are either new or recently refreshed (except GLS and E). But somehow they're always managed to fall behind BMW. Obviously because of the 3-series and I bet a lot of those are 320i leases.


Yonder7Yonder7 - 12/2/2015 11:31:42 AM
+2 Boost
What what happens with score card of Mercedes Sales for this month...? any Idea?...


ilovecar2015ilovecar2015 - 12/2/2015 11:57:07 AM
-1 Boost
Technical issues on their reporting system (so it can be consistent with the technical issues on their electronics lol), they will report today December 2nd. Prelim -11.7% year over year, but that includes their vans.


teslatesla - 12/2/2015 1:19:08 PM
+2 Boost
Electronic issues? You must still be living in 1997-1998 with the same CEO that brought use the Chrysler merger.



ilovecar2015ilovecar2015 - 12/2/2015 12:02:30 PM
+1 Boost
30,043 for MB. So BMW leads into December.


BMWm4BMWm4 - 12/2/2015 5:25:19 PM
+1 Boost
Technically BMW is up 3.2%. The Mini brand brought BMW down to 1.2%.



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