Audi Secures Q2 And Q4 Nameplates From FCA For Untold Fortunes

With the exception of Q2 and Q4, Audi has trademarked all names from Q1 to Q9 but not the Q2 and Q4 ones, which were in Fiat Chrysler's possession.

After the later strongly objected to their use in Ingolstadt's Q2 and Q4 upcoming SUVs, it seemed that the Germans were looking for alternatives.

This search is now over, as Audi CEO Rupert Stadler announced that the two automakers eventually reached an agreement.

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MDarringer - 1/18/2016 1:52:05 PM

+1 Boost

What could FCA possibly have gotten? TDI? Fox? 100?

W208 - 1/18/2016 2:19:04 PM

+2 Boost

Q2/Q4 didn't make a lick of sense on an Alfa Romeo anyways. FCA probably would have gotten a swift fk off had they demanded payment on such an irrelevant identifier.

W208 - 1/18/2016 2:25:40 PM

+2 Boost

Sorry...Maserati. Alfas have it as well.

carsnyc - 1/18/2016 9:35:57 PM

+2 Boost

I couldn't care the least about Audi these days and prob until VW straightens things out.

MDarringer - 1/19/2016 8:40:32 AM

+1 Boost

I hear the Q-1 is coming soon.

Dexter1 - 1/19/2016 4:33:05 PM

0 Boost

Due to Audi's penchant to fill every single market niche with the same boring sausage, I'm sure a Q-0 will be quick to follow.

PUGPROUD - 1/19/2016 9:25:25 AM

0 Boost

Audi used the bare knuckles pictured on FCA and threw in the "BORA" trademark for future use by Maserati, the "DUO" name for future use by Alfa and non cash technology consideration.