Volkswagen Sales Weren't As Bad As You Would Think - Down 7.75% For The Month

Volkswagen of America, Inc. today reported sales of 24,112 units delivered in September 2016. In late September, both #PinkBeetle and the all-new Golf Alltrack, based on the SportWagen began to reach showrooms.

TheSteve - 10/3/2016 2:09:08 PM

+2 Boost

We also have to remember that in North America, VW unit sales were struggling and relatively modest to begin with. If you normally sell 10,000,000 cars and you lose 7%, that's 700,000 fewer cars. When your baseline is 10,000, then 7% is just 700 fewer cars.

Still, a 7% decline is not trivial. VW is going to have a tough battle rebuilding consumer trust and sales. It was a long-running challenge before Dieselgate, and it's far worse now.

carsnyc - 10/3/2016 2:37:00 PM

+2 Boost

I might have blogged this before but there will be plenty of books and case studies to work in groups at college about this debacle.

monster - 10/3/2016 8:58:34 PM

+1 Boost

Personally I don't think VW sales were that bad considering most manufacturers sales dropped or had a very minor increase.

PUGPROUD - 10/4/2016 5:33:03 AM

+2 Boost

Two thoughts go through my mind...What are the size of the discounts keeping sales from free falling? Can we really trust the numbers as reported by VW? Just saying...