Mercedes Gives Birth To The World's First PREMIUM Pickup - If THIS Comes Stateside Who Should Worry?

:0 for the farmer that has it all.....

Who should worry you ask? MERCEDES BENZ! This looks terrible.

Gosh, I didn't think I'd say this, but not bad. I could see this coming to NA and getting a good chunk of sales. I know others will rip this apart, especially for being a Nissan, but it has a lot of potential.

The only other company I know planning a premium truck is Tesla and that won't be out for 3-4 years. I'm not sure what other trucks would be included in this market, or if there even is a market for premium trucks.

I'm waiting for the "Tesla Miata" myself. Some other person can plunk down a $5,000 deposit on a 2019 Tesla pickup truck

Those who are looking to buy trucks aren't going to spend money on this.

Those looking for a real work-horse truck won't be remotely interested or even trust the X-class. But...those who had been looking at the domestic mid-size pickups & have M-B money WILL be all over this. And why not?! How many people pay $60k-$70k-$80k for the "luxury" trim versions of Ford/Chevy/Ram trucks now?

And people kinda scoffed at the GL b/c its a little smaller than the Escalade/Tahoe/Yukon and Sequoia. Likewise, the Infiniti QX80 seems to be doing well too. The foreign trucks & pickups don't necessarily have to be the do-all-things-work-and-play kind of vehicles that the domestics compete about. It seems like the Tacoma, Frontier, & Ridgeline seem to do just fine base on their market focus.

We'll probably see a few European aftermarket tuners do something meaningful with the X-class. That will spark US interests. I think it'll be a slow surprise sales hit when offered in the US. I can see Cadillac using available GM resources to offer some kind of 3/4ths-scale Escalade-pickup competition.

Who is this for? The blue-collar worker who wins the lottery but chooses to continue working at the site? The haughty celebrity who always wanted to drive a pickup truck but had previously turned up their nose at an F-150 because the badge was "beneath them"? This product makes *SLIGHTLY* more sense to me than a Mercedes luxury Cement Mixer. Maybe it's just me who doesn't "get it."

We'll see how the sales do.

You do realize that Ford/GM/Ram all sell pickup that already cost as much as the X-class is rumored to cost. $50k-$70k. $80k-$90k for the AMG Sport version. There are current pickup owners who already spend that kind of money...for non-luxury brand trucks.

There's a market. There are plenty of potential consumers who can buy the M-B pickup.

Well, it won't be the first, remember the Lincoln Blackwood? Well, neither do I :)

I am one of the biggest Mercedes fans out there, but this proposal leaves me shaking my head.

Perhaps it will attract some buyers, but there are several data points that make me think that this will be Mercedes "Cimarron". The cheap bits are likely to show through quite clearly (just like the old "Cadillac Cavalier".

Would this be aimed at Middle Easterners and wealthy Taliban/Isis people perhaps? Could you mount a gun turret in the bed?

You can mount a weapons turret on anything.

Militant groups tend to use any vehicle that seems to be durable, reliable, & easy to fix.

@mre30 - I'm with you. I like MB and their cars but I need a headache pill on this one. But in the interest of disclosure, I don't like any pick-up in the market and this doesn't change that.

It looks like a rebadged Nissan, of course, but I still think they'd sell plenty to the same kinds of people in my neighborhood driving around in G Wagons and Range Rovers.

Literally no one and the laughter would be convulsive.

Front end: headlights, grille, and hood would look nice on a SUV. As far as pickup, not bad.

Women will buy it. Maybe enough to make it a hit.

I think it is a bad idea for the US. It would be smaller but more expensive than the "real" American pickups. And even if there were a market for it, I would not sell a Nissan/Renault product as a Mercedes Benz.

They kinda already do given the CLA's gestation.

28 years newer platform than the G-wagon! Mercedes -the new pimp meister to every market demographic. Next thing is tricycles and luxo-ute wheelchairs or should we say "vealchairs"?