Nissan March Sales Hold Even +0.5% - Infiniti Sales EXPLODE By 32.6%

Nissan Group today announced U.S. sales in March 2017 set an all-time record at 168,832 units, an increase of 3 percent over the prior year.

Nissan highlights:

Nissan Division finished March with 150,566 sales, up 1 percent and also the best month on record.
Overall sales of Nissan crossovers, trucks and SUVs set an all-time record, up 26 percent.
Sales of the Rogue compact crossover set a March record at 39,512, up 43 percent.
Sales of the Pathfinder SUV had an all-time record month at 10,442, up 20 percent.
Nissan TITAN sales climbed to 5,539, up 335 percent.
Nissan Armada finished the month up 215 percent, with 3,094 sales.

countguy - 4/3/2017 12:40:52 PM

0 Boost

Wow! Very impressive Infiniti! Keep rocking it!

cidflekken - 4/3/2017 12:49:56 PM

0 Boost

Gotta admit when I'm wrong. I didn't think the QX30 would do anything for the brand, but it's selling really well just 3 months into it. And clearly it's attracting buyers into Infiniti showrooms as all of their SUVs are tracking exceptionally well. 18k units this month is huge.

ilovecar2015 - 4/3/2017 2:00:34 PM

0 Boost

The other day I saw the Q60 and I must say I was impressed! Infiniti officially replaced Acura

222max - 4/4/2017 12:19:13 PM

-1 Boost

Oh boy, it's all doom and gloom when a company is being successful. The fact is that Nissan has quietly building market share steadily for the past 3 years. They consistently challenge Honda for the #2 spot among the Japanese big three. Highly doubtful that they've crash and burn as they did back in the 90's when they had no leadership, no cash, and no product.

MDarringer - 4/4/2017 7:49:13 PM

+4 Boost

1. STEEP discounts
2. E-Z financing

222max - 4/5/2017 12:25:55 PM

-1 Boost

Incentives last month per unit:

BMW - $4,245
Daimler - $4,111
FCA - $4,362
GM - 5,125
Nissan - $4,080

So who's really piling on the incentives?

222max - 4/5/2017 2:10:15 PM

-1 Boost

Wrong.

"Nissan Motor Co. reported profit that beat analyst estimates as the Rogue crossover drove increased demand in the U.S., the Japanese automaker’s biggest market.

Net income in the quarter through December rose to 127.2 billion yen ($1.1 billion), the company said in a statement Wednesday. The carmaker topped the 120.6 billion yen average of eight analysts’ estimates compiled by Bloomberg."

Not a Nissan fanboy but I hate when people talk off the top of their heads with bias. Fact is EVERYONE is incentivizing and they especially did so in March. For some it was successful, for others less so. But I raise the opposite question... why are the top tier automakers giving those kinds of incentives in the first place?