DCX Execs To Test Old Vehicles

Hoping they won't become too spoiled and out of touch with the average consumer, Chrysler Group CEO Tom LaSorda has the automaker's top 250 executives test-driving three-year-old vehicles to check reliability and the consumer experience.

Chrysler's top executives will have to turn in their 2006 and 2007 vehicles for two 10-day periods to test-drive a used fleet of Jeep Grand Cherokees, Chrysler Town & Country minivans, Dodge Caravan minivans, Chrysler Pacifica crossovers and Dodge Ram pickups.

Driving the used vehicles was LaSorda's idea. He was seen driving an old Grand Cherokee recently.




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nybimmer - 10/17/2006 10:26:35 AM

+1 Boost

Tom -
Drop me an email and I'll send over my grandma's LeBaron convertible to test.

S4cabriofox - 10/17/2006 3:41:24 PM

+1 Boost

I can get you my neighbor's Durango! She's about to trade it in for a Pacifica!

njshift - 10/19/2006 8:57:22 AM

+1 Boost

I wonder who gets to drive the neon?