How Many Buyers Will Tesla Lose If The Model 3 Prices Goes North Of $45,000?

How Many Buyers Will Tesla Lose If The Model 3 Prices Goes North Of $45,000?

Tesla Inc.’s Model 3 handover party Friday is a long-awaited moment for thousands of consumers who’ve coveted its cars but couldn’t afford one. Yet with the $35,000 price tag just a starting point, many mainstream buyers will still find the electric sedan out of reach.

Tesla has characterized the Model 3 as its inroad to mass-market drivers -- the base model, before options or incentives, will be roughly half the price of the company’s cheapest Model S. A crucial unanswered question is whether would-be buyers will be able to add features that have been popular on the brand’s existing high-end models, without being priced out of the market for the car.


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MDarringerMDarringer - 7/28/2017 10:27:26 AM
+6 Boost
What you'll see is the true demand for this vehicle. The 400K pre-orders was hyperbole.


dumpstydumpsty - 7/28/2017 10:29:50 AM
-2 Boost
A lot of people buy loaded Camry/Accord/Maximas all the time. Base prices of most of those cars do start low but those customers are happy to pay extra to add the content/features they prefer the most.


TomMTomM - 7/28/2017 4:54:26 PM
+4 Boost
Dumsty - Yes - lots of cars are sold for more than the list price - BUT - Tesla seemed to indicate that the Model 3 would be well equipped for $35,000 - just as the Model S was at its base price. THat plus the fact that there are still only so many real EV green buyers out there who were not being pulled in by the Price. I am sure there are a lot of people who thought the Model 3 would have everything the base model S had - only smaller. Now - we know that was not realistic - but - that still questions how many of those deposits did not require a low priced car.

In the mean time - there is no demand for EVs - Chevy cannot give away the Bolt - or the Volt - Hybrids are dying in dealers lots - AND Tesla bet the Farm on HUGE sales of its Model 3. If they don't get them - they won't survive. THey don't have non-electric alternatives.


TheSteveTheSteve - 7/28/2017 12:20:51 PM
+4 Boost
Today is the big day of the first Model 3 getting into the hands of a consumer. Stay tuned to news reports.

In the meantime, check out this informative yet entertaining video called "Is Tesla a cult? The inconvenient truth about electric cars." I'm sure it'll send Tesla and EV fans scurrying to hammer that "down" vote button, and get into a tizzy with their rebuttals :-)
https://www.youtube.com/watch?v=k6GeHnMwl1c


SanJoseDriverSanJoseDriver - 7/28/2017 1:04:36 PM
-5 Boost
The average current reservation holder is planning to spend about $50k after all is said and done, but the car will have almost no options. The only aesthetic differences between the $35k base car and a loaded one will be the glass roof, colors, and wheels. That's pretty much it. Autopilot and battery size will be the main non-aesthetic options.

Getting a $35k version is entirely realistic, but you might need to wait longer than people going for the version with all the options.


JRobUSCJRobUSC - 7/28/2017 4:32:29 PM
0 Boost
"Getting a $35k version is entirely realistic, but you might need to wait longer than people going for the version with all the options."

Yeah, like infinity longer.


SanJoseDriverSanJoseDriver - 7/31/2017 12:35:25 PM
+1 Boost
November/December, so 3-4 months.


SanJoseDriverSanJoseDriver - 7/28/2017 3:09:06 PM
0 Boost
Why don't you say that after actually seeing and sitting in one.


vdivvdiv - 7/28/2017 5:16:29 PM
0 Boost
It's just trash talk, haters gonna hate.


TheSteveTheSteve - 7/30/2017 6:33:57 PM
+1 Boost

Re "it looks like a $15k car": When the glossy marketing materials, the slick website, and the positive media reviews leave one with the impression that the product looks cheap, then it'll be a hard sell to get them into a showroom to hopefully change that perception.

I'm not in the market for an EV, so for me, it's all a moot point (other than perhaps to the folks who want me to buy an EV).


SanJoseDriverSanJoseDriver - 7/31/2017 12:34:47 PM
0 Boost
Except ALL of the major car publications that have sat in it loved the car. Read the initial reviews. Your math is not adding up Steve.


runninglogan1runninglogan1 - 7/28/2017 6:02:46 PM
+3 Boost
This car is going to be a home run! We're only hours away from finally getting all the deets.


CactoesGe1CactoesGe1 - 7/29/2017 12:37:03 PM
+1 Boost
I was hoping to get a 35K Model 3 with all the bells and whistles. Guess I'm asking for too much.


senftsenft - 7/31/2017 6:20:56 AM
+2 Boost
It's not a mass vehicle at its least expensive no matter what Musk claims -- and the media echo.


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