Audi's August 2017 U.S. Sales Rise 2.8% Driven By Q5 and A5 Models

Audi's August 2017 U.S. Sales Rise 2.8% Driven By Q5 and A5 Models
Q5 sales rose 7.9 percent; Q7 sales jump 35 percent

Sales of all-new A5 Sportback were 1,325

Audi SUV sales increased 8.9 percent for the month

HERNDON, Virginia, September 1, 2017 – Audi of America reported an August sales increase of 2.8 percent to 19,811 deliveries, as the Q7 and the new Q5 and A5 Sportback helped drive consumer demand.

August was the 80th consecutive record sales month for Audi of America. The previous August record was set last year with 19,264 deliveries. Through August, Audi has now sold 141,606 vehicles in the U.S. this year.

Deliveries of the new Q5 rose to 4,767 and have now risen 11 percent for the year. Q7 sales rose 35 percent over last August to 3,174 and have risen 20 percent year-to-date. Through August, Audi SUV sales have risen 12 percent to 70,705.

Deliveries of the new A5 coupe, Sportback and Cabriolet, more than tripled to 2,603 vehicles, including 1,325 sales of the new-to-the U.S. Sportback.

“We are in the midst of our biggest product rollout in our U.S. history and consumers are responding to the designs, the technology and the brand’s reputation for dependability,” said Cian O’Brien, chief operating officer, Audi of America.

Houston-area update

The four Audi dealerships in the greater Houston area, Audi North Houston, Audi Central Houston, Audi West Houston and Audi Sugar Land, reopened for business Aug. 31.

“Our thoughts and support remain with the people of greater Houston,” O’Brien said. “We commend the members of the Audi family in the Houston area for their perseverance and commitment to the community and their employees in the face of so many challenges this past week.”
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MDarringerMDarringer - 9/2/2017 12:38:32 PM
+1 Boost
Something vestigial isn't worth sucking.


FirewombatFirewombat - 9/2/2017 12:51:11 PM
+2 Boost
crickets


GermanNutGermanNut - 9/2/2017 5:48:31 PM
+1 Boost
Audi's SUVs once again lead the charge. With the new tech-loaded A8 right around the corner in the U.S. market, Audi's future looks brighter than ever. All of Audi's SUVs are up YTD with the Q5 and Q7 both up double digits. Only two of BMW's four SUVs are up YTD with the X4 and X6 both down double-digits.

Clearly Audi's combination of design, technology, luxury and reliability is winning over buyers in its SUV segment, which has become more popular than sedans in recent years.


FirewombatFirewombat - 9/3/2017 5:59:15 AM
+1 Boost
To be fair it's not that difficult for any car to be more popular in sales than Audi sedans, let alone their own SUVs


MDarringerMDarringer - 9/3/2017 10:18:49 AM
+1 Boost
Audi would have to increase their volume by 50% to achieve parity with Mercedes Benz.


FirewombatFirewombat - 9/3/2017 6:06:05 AM
+2 Boost
Q7 and A5 did well this month, out of 13 Audi models only 4 models showed monthly increases, the overall 2.8% increase represents 547 sales. The A5 sportback was responsible for half of the sales for the A5, which shows how popular 4 door coupes are although it is probably canabalising sales from the A4.


carloslassitercarloslassiter - 9/3/2017 10:45:24 AM
+1 Boost
"Ha... I love it! Suck on this all you Audi haters!"

Nothing crazy about rooting for a car company like it's your favorite football team. Nope. Totally normal behavior.


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