Jaguar Land Rover To Tackle S-Class With Upcoming Road Rover Wagon

Jaguar Land Rover will stun the automotive world by launching a new model line, the Road Rover, before the end of the decade, Autocar can reveal.

The first production vehicle will be a premium all-electric model, aimed primarily at markets such as California in the US and China.

The first Road Rover is understood to be a Mercedes-Benz S-Class rival in terms of outright luxury and interior craftsmanship but with? some ‘all-terrain’ capability. The car will also be tuned ?for impressive on-road dynamic performance, taking advantage of the potential delivered by electric motors.

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MDarringer - 9/25/2017 8:15:15 AM

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Road Rover is the best name they can come up with?

dumpsty - 9/25/2017 3:04:32 PM

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...road runner...but anyhoo...

hadn't fanatics been trying to push Jeep to do a concept like that? Rugged raised wagon a la Subaru Outback or Audi A6 Allroad.

mre30 - 9/25/2017 10:55:22 AM

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Terrible name aside ("Road-Rover", really?) the concept in the photo looks like a smushed Land Rover Discovery.

I am surprised that Jaguar Land Rover does not seem to have a major presence in China. Bentley, MB, BMW, and Cadillac are all well-established over there - why not Jaguar Land Rover? Is it because JLR has Indian owners?

I'm sure there is a market for a large, 7-seat, MB GLS-sized SUV with a Jaguar badge on it. Jaguar should just do a "soft" version of the LR Discovery with a nicer interior. As long as they do not make it overtly "off-road" it will not cannibalize LR/RR.

txguy977 - 9/25/2017 11:14:33 AM

+2 Boost

Road Over lol!

CANADIANCOMMENTS - 9/25/2017 12:52:06 PM

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All the global growth is said to be in the SUV market...millions of units... but we want to make a luxury sedan and chase a tiny volume in sales (in comparison).

jeffgall - 9/25/2017 1:03:24 PM

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So a Land Rover Allroad...

Dexter1 - 9/25/2017 1:17:26 PM

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Oh shit—not ANOTHER floating roof. Terrible.

CANADIANCOMMENTS - 9/25/2017 5:48:46 PM

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Does squishing the roof down as low as it is in a DB11 make it a car instead of an SUV?

carloslassiter - 9/25/2017 9:22:42 PM

+1 Boost

Looks cool to me.