Audi Continues To Be The Overachiever Of The Segment With A 9.6% Jump In October Sales

October was the 82^nd straight record sales month for Audi of America. The previous October record was set last year with 17,721 deliveries. Audi has now sold 180,339 vehicles in the U.S. this year. Year-to-date, Audi sales have increased 6.1 percent.

Deliveries of the Q7 were up 23 percent to 3,438. The Q5 deliveries rose to 5,416, and 15 percent year-to-date. Sales of the Q3 rose 4 percent to 2,021. SUV sales for Audi increased 28 percent to 10,875.

Deliveries of the A5 Cabriolet, Coupe, and Sportback increased to 2,143 over last October, boosted by the addition of the A5 Sportback. Sales of the A5 Cabriolet and Coupe nearly doubled to 1,101.

“Our results show that in a tight market, consumers respond to design, quality and technology,” said Cian O’Brien, chief operating office, Audi of America. “These results give us confidence for the remainder of the fourth quarter and heading into 2018.”

runninglogan1 - 11/1/2017 2:56:30 PM

-3 Boost

Wow. This company seems unstoppable. Doesn't hurt that they make great cars.

GermanNut - 11/1/2017 6:59:01 PM

-6 Boost

The Audi design language and focus on technology is paying huge dividends. Buyers are attracted to the Q5, Q7 and A5 Sportback models. The A5 is up 121% YTD, the Q5 is up 14.6% YTD and the Q7 is up 22.4% YTD. Audi's YTD U.S. sales are up 6.1% while both BMW and Mercedes-Benz are down indicating the brand is continuing to gain marketshare. With just two months left to go in 2017, Audi looks poised to set its 84th consecutive month and 7th consecutive year of year-over-year monthly sales gains.

MDarringer - 11/1/2017 7:21:32 PM

+4 Boost

We've already discussed how Audi cooks the books.

bw5011 - 11/1/2017 8:52:57 PM

-2 Boost

You're not cooking books when you are moving units. Men lie, women lie, numbers don't. Get over it.. Apparently firing you was good for the company, VAG is doing great! The dark cloud left with you.

MDarringer - 11/1/2017 9:22:16 PM

+4 Boost

You most decidedly ARE cooking the books when you "sell" a carrier of Audis on this side of the border--so they count for American sales--and then drive them across the boarder to se sold in Mexico as new cars.

Numbers can so easily be made to lie.

GermanNut - 11/1/2017 10:40:20 PM

-1 Boost

Matt, do you have any proof of this that you can show us? I think you just can't fathom that Audi has enjoyed such amazing uninterrupted success in the U.S. market.

runninglogan1 - 11/2/2017 4:32:56 AM

-2 Boost

@GermanNut, looking for proof? Don't hold your breath. This guy is obviously a gullible tool who believes everything he reads. Or just pulls it out of his ass. There is no proof for such idiotic assertions.

MDarringer - 11/2/2017 8:09:47 AM

+4 Boost

@GermanNut Why is it that you cannot fathom that Audi would cheat? I mean THEY created the TDI cheat device and colluded with Bosch...then lied and lied and lied about it. You can believe what you want, but all of us know you're an Audi fanboy who sees only what he wants to see.

GermanNut - 11/2/2017 10:24:48 AM

-4 Boost

Matt, unless you can provide proof of your claims, I do not believe what you are saying is true regarding Audi's sales in Mexico. Show me the evidence otherwise your claims are baseless.

scenicbyway12 - 11/2/2017 1:16:25 PM

+4 Boost

Oh yes we should trust Audi numbers because of the complete honesty. How is it the 100's of Audi got shipped with the same VIN.


https://www.autoblog.com/2017/08/24/audi-cars-duplicate-vin-vehicle-identification-numbers/

Audi "Untruths in engineering"

atc98092 - 11/2/2017 6:00:29 AM

+7 Boost

I'm in the market for a replacement for my Q5. Unfortunately, an experience with my Audi dealer has soured my wife on a new Q5. Dealerships have to step up their game, or they aren't going to keep the customers they have.

bw5011 - 11/2/2017 11:15:26 AM

-1 Boost

We had a problem with our local dealer as well, we just went to the next one 30 minutes away. I will not let an idiot ruin how I feel about the brand, however I will not hand my money directly over to a MDarringer.

MDarringer - 11/2/2017 8:57:12 AM

+2 Boost

Well Audi resale is already in the shitter given how steeply discounted Audis are in the first place to move them. Audis are very much German Buicks.

bw5011 - 11/2/2017 11:17:42 AM

-1 Boost

In your dreams.. The resale values are just fine. Keep reaching though...

hangtime010 - 11/2/2017 9:54:25 AM

0 Boost

Avis, Hertz, and Enterprise all offer luxury and exotic car rentals.
Hertz is the only 1 of the 3 mentioned that doesn't offer Audi's.
So, M Dinger, that would mean BMW, M-B, Porsche and the others all do fleet sales.
All luxury cars have crappy resale. To single out Audi just shows your hatred to the brand.
Compare the 2017 CLS and A7. After 3 yrs, the CLS has a slightly better resale but after 5 yrs, it's the Audi that's better.
https://www.autobytel.com/luxury-cars/car-buying-guides/10-luxury-cars-with-the-best-resale-value-131855/

bw5011 - 11/2/2017 11:22:05 AM

0 Boost

Well, just go buy a Rogue... Hopefully you will feel good riding around in that. There is a place for that as well.

The Q3 is fine and it is an entry level vehicle. That is like you buying a 3 series, C-class or A3 and thinking you're in luxury.

GermanNut - 11/2/2017 11:26:51 AM

-1 Boost

Look at all this chatter. When you cut through all the noise and commentary on here, the facts speaks for themselves. Approaching 84 straight months of year-over-year sales growth.

Perhaps even more importantly, Audi's newest offerings, including the A5 Sportback, Q5 and Q7 are each up at least 14% YTD. Audi is on a roll in the U.S. market!

hangtime010 - 11/2/2017 11:41:40 AM

+1 Boost

Everyone has their own opinions and I'm sure that you're probably not alone in thinking the Rogue is better. Doesn't mean you're right, just that you're likely part of the minority that thinks this Nissan is more luxurious than the Audi.
But I'm sure there are plenty of comparisons between these 2 vehicles that you can share with us which will confirm statement.
I wonder where you would place the X1 if the Q3's interior is that bad.

hangtime010 - 11/2/2017 1:29:35 PM

+1 Boost

No doubt the BMW has a nice interior. That's not to say that the Q3's interior in not up to par with the X1.
From WhatCar magazine:
"The previous X1 was distinctly underwhelming inside. Thankfully, this new model has a much classier interior; all the surfaces you touch regularly are of high quality and the majority of buttons and switches feel solid. In fact, only a lightweight gearlever lets the side down.
The Q3’s interior isn’t as modern to look at, but it equals the X1 for outright quality, with just as many high-class materials on show. That said, the air-con controls are a weak point, because they’re fiddly to use."
And that's comparing the old Q3 with the new X1. Look who was playing catch-up.

malba2367 - 11/2/2017 4:27:30 PM

+1 Boost

Audi has good product....thats why they keep growing their sales its as simple as that. Unless there is proof that they are booking mexican sales as US sales then that is a nonsensical accusation. Yes, they committed massive fraud in their diesel scheme, but that does not mean that they are cooking the books in all aspects of their business. If it is your personal opinion that their sales numbers are bogus than just state that instead of posting baseless claims. The Q3/A3 are noncompetitive in their class...look out when they redesign these cars and bring them up to speed with the competition