Toyota Strolls To A 4.4% Sales Increase In February - Lexus Sales Jump 5.1%

Toyota Motor North America (TMNA) today reported February 2018 sales of 182,195 vehicles, an increase of 4.5 percent from February 2017 on a volume basis. With the same amount of selling days in February 2018 compared to February 2017, sales were up 4.5 percent on a daily selling rate (DSR) basis. 
 
Toyota division posted February sales of 162,930 units, up 4.4 percent on a volume and DSR basis.
 
“We’re off to an outstanding start to the year,” said Jack Hollis, group vice president and general manager, Toyota division. “Best-ever February light truck results, combined with continued strong sales of the all-new 2018 Camry, give us great momentum as we kick off our spring Ready, Set, Go! sales event.”
 
Lexus posted February sales of 19,265 vehicles, up 5.1 percent on a volume basis and DSR basis.
 
“Lexus kept its momentum going with another strong month in February,” said Jeff Bracken, group vice president and general manager, Lexus division. “NX, both gas and hybrid, had its best-ever February while our LUVs also delivered another record month. We’ve now launched our all-new 5^th-generation LS and LS hybrid sedans, so we expect a very strong first quarter. These new models will be followed by 10 additional new or updated models, so we’re very optimistic about the year ahead.”          
 
February 2018 Highlights  

• TMNA, Toyota and Lexus divisions posted best-ever February light truck sales
• Toyota division SUVs up 12.6 percent with 61,521 units sold
• RAV4 posted best-ever month with sales of 29,867 units
• Camry sales of 30,865, posted double-digit growth year over year
• Highlander posted sales of 15,960 units
• Toyota division pickups increased 15.4 percent
• Tacoma sales up 18.0 percent with 16,817 units
• Tundra posted sales of 7,977 units, up 10.3 percent
• Lexus division LUVs up 12.3 percent, a best-ever February
• NX up 21.3 percent in February, a best-ever February
• RX posted monthly sales of 7,238 units, up 8.4 percent
• GX sales up 16.1 percent
• Lexus LS sales were up 86.4 percent

 
*Note: Unless otherwise stated, all figures reflect unadjusted raw sales volume.

Truthy - 3/1/2018 3:30:50 PM

+1 Boost

Toyota usually pushes the envelope on sales reporting by reporting transfers to other dealerships as sales. They never post a decrease. The sun always shines over at Toyota/Lexus. How did VW take the global throne?

monster - 3/1/2018 4:40:25 PM

+1 Boost

Truthy, Either you are new to this site or hate Toyota/Lexus. If you check the old posts, you will clearly see a lot of negative sale months. Toyota has been doing pretty good these couple of months.

ilovecar2015 - 3/1/2018 6:02:08 PM

+1 Boost

Truthy needs to change his name to Falsy. Please make statement that you can prove and don't be a conspiracy theorist.

MrEE - 3/1/2018 7:21:31 PM

0 Boost

Camry killing it again Accord. RAV4 really doing well in it last model year and beating new CRV. Corolla also in last year.

cidflekken - 3/3/2018 7:16:57 PM

+1 Boost

Just check the offers from Honda vs. Toyota. BIG difference. I do think it's unusual that Honda has not offered a lease offer on the Accord (or CR-V) since the intro of the new car, but I'm sure there's intent behind it. Honda has always been about the integrity of their sale, otherwise they could easily jump into the fleet sales bandwagon and add 15-20% to their sales numbers.

MrEE - 3/4/2018 12:30:06 AM

+1 Boost

Toyota TNGA is starting to pay off and will grow as RAV4, Corolla, and Avalon move to TNGA. The breath of the advances is impressive.

Also keep in mind incentives can be direct to dealer to conceal from the public the amount available.

MDarringer - 3/4/2018 10:28:37 AM

+1 Boost

breadth

MrEE - 3/4/2018 9:25:50 AM

+1 Boost

Agents have you missed The latest announcements on TNGA? There are multiple YouTube presentations with some of the best engine and transmission simulations.