Mercedes Sales Struggle With A 2.4% Drop In March

Mercedes Sales Struggle With A 2.4% Drop In March

Mercedes-Benz USA today reported March sales of 28,407 units. Mercedes-Benz Vans reported March sales of 2,967 units (up 3.3%) and smart reported 110 units, bringing the MBUSA grand total to 31,484 vehicles for the month. On a year-to-date basis, Mercedes-Benz recorded sales of 78,474, adding 8,186 units for Vans and 321 vehicles for smart. MBUSA's year-to-date sales volume totaled 86,981 compared with 87,635 for the same period in 2017.

"While winter storms in our Northeast region certainly impacted our totals, we continue to see strong gains for our GLC, GLA and S-Class model lines," said Dietmar Exler, president and CEO of MBUSA. "We expect strong SUV demand, combined with our diverse product line up, to help propel additional growth in the second quarter."

Mercedes-Benz volume leaders in March included the GLC, C-Class and GLE model lines. The GLC took the lead at 6,064, followed by C-Class sales of 4,984. The GLE rounded out the top three with 4,573 units sold.

Mercedes-AMG high-performance models sold 2,696 units in March, with a total of 7,619 units sold year-to-date.

Separately, Mercedes-Benz Certified Pre-Owned (MBCPO) models recorded sales of 10,554 vehicles in March, an increase of 6.5% compared to 9,907 vehicles sold during the same month last year.



ilovecar2015ilovecar2015 - 4/4/2018 11:19:36 AM
+5 Boost
Why is anyone buying GLE? Because it has MB badge and it is a CUV? #dinosaur


malba2367malba2367 - 4/4/2018 7:07:46 PM
+2 Boost
The 3 pointed star is the most powerful brand in the industry...MB will continue to sell even when its products are inferior. The GLE/GLS are due for redesigns too...once these come out they will be in better shape as many buyers are quickly shifting from sedans to crossovers.


cidflekkencidflekken - 4/5/2018 4:24:43 AM
+1 Boost
Mercedes needs to continue to play up its SUV lineup. Currently, the GLA is trailing the X1 but ahead of the Q3. The GLC is crushing the X3/X4 and beating the Q5. The GLE/GLS are besting the X5/X6 and Q7.
Sedans and coupes are no longer the volume drivers they once were.

Of note: The X2 already had a pretty healthy first-month result of almost 1000 units sold. It will only go up from here.


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