Ford Isn't Ruling Out Scrapping Fusion, Fiesta, And Focus

Getting rid of Fiesta and Focus is a short sighted move, if gas prices spike then customers may shift back to small cars, also these cars boost their CAFE numbers. Also there is a market for lower cost cars, from people who can't afford larger vehicles/SUVS, also Ford has a very loyal base of Truck buyers who buy smaller vehicles for their spouse....a good portion of this crowd won't look at anything besides Ford. Also, these vehicles are huge sellers in Europe so they have to continue producing them for those markets. Making the Focus in China is a good solution, they can import whatever they need without having to dedicate a whole factory in NA...this will help them manage inventory and not have to incentivize the cars heavily allowing them to actually make money on the ones they sell.
They could get rid of the Fusion and that market could be served by Escape/Edge.

Amen! Very short sighted but your plan offers a safety net if the market changes.

WHen Ronald Regan created the then largest "tax cut" ever - which lowered only the highest rates and the trickle down never happened- and WHen second George Bush decided to deregulate the Banking Industry leading to widespread lending fraud - Both created Stock Market downturns and HUGE budget Defecits that nearly left the Auto Industries in shambles when they did not have the smaller less expensive car that used less fuel that the country moved to. When the economic people realize that the current new windfall for the rich will result in greatly increased Defecits that they have NO where to go to alleviate - WE can expect to see another Stock Market Crash as well. ANd while Larger vehicles are the rage - having no small cars will be a real problem for FCA and would be for FORD as well. WE are currently about 10 years into the economic expansion after the last one at he of the Bush2 presidency - and we are due for at least a recession.This time - reducing interest rates to spur economic growth is hardly an option. Since a downturn is not in question - when is the question - the further out we get from the last one - the closer the next one will be.

@TomM: Big yup. The current administration has cozied up to the big banks and financial institutions (as well as other big business), erased the Obama-era regulations designed to prevent another financial meltdown, and set the stage for Financial Meltdown Part II.

Meanwhile, if the well-indoctrinated minions who believe this is all good were serfs living in medieval times, they'd be saying:
- "It's so unfair that the Lords have to pay such high taxes"
- "If only the Lords had more gold, it would trickle down to us, and we'd all be wealthier."

There isn't a whole lot I have liked about Hackett's time at Ford. Side tracking into the 'mobility' business reeks of the company's expediton into the premium and ultra-premium buying spree that Trotman and Nasser embarked upon in the late 90's and early 2000's. (And look how that turned out.) Al Mulally he is not, in fact I don't even think he is as good as Fields-and that is saying something. Killing the entry level car lines is an extraordinarily bad idea. Hackett came from a business that has zero commonality with the automotive business. Bill Ford better get off his ass and do something before his family's business is destroyed.

not everyone wants to haul mass around, cars won't disappear. Dumb move to get rid of them

I suspect Hackett's agenda is in fact Bill Fords agenda. If it fails Hackett get the boot.

The Fiesta is already dead for the USA. The Fusion is terminal given the cancel of the redesign. The Focus isn't a car the market wants.

Replacing the Fusion with an everyman's EV sedan would make sense.

Killing the Fiesta, Focus, and Fusion is no big deal so long as they come up with products that sell in that volume or more.

About 3 months ago I predicted that within a few years the only affordable sedans will be Honda, Toyota, Nissan, Hyundai/Kia. I also said that in 5 years even those car makers will switch to virtually 100% SUV/CUV's. I just read today that this is now confirmed by Ford. The only car models will be the Mustang and the Focus Active hatch. I predict that GM will take longer to discontinue but discontinue they will when it comes to sedans. The Impala is being discontinued almost immediately. So if you want a sedan you have to go Japanese, Korean, or European. I'm glad Ford is keeping the Mustang.

This is just like in the 70s when models were axed to create one personal luxury vehicle after another.