BMW Brand's May 2018 Global Sales Decline 1.8% With YTD Up 1.6% On Weak China Sales

Sales of BMW X vehicles in the first five months of the year totalled 303,202 units (+3.4%) and accounted for 35.3% of all BMW brand sales. The brand has delivered 858,675 (+1.6%) vehicles to customers this year, with models such as the BMW 1 Series (82,828 / +11.6%) and the BMW 5 Series (156,105 / +12.5%) contributing to that growth. In the first five months of the year, global MINI brand sales increased by 1.2% (143,472). Meanwhile sales at BMW Motorrad in the first five months of the year totalled 70,007 / -1.6%. This year, BMW Motorrad is introducing nine new models and the related adjustments in production are affecting deliveries. Nonetheless, BMW Motorrad continues to strive for sales growth in 2018.


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MDarringer - 6/21/2018 11:54:23 AM

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Weak and indifferent products make for weak and indifferent sales.

Car4life1 - 6/21/2018 6:15:28 PM

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Not defending germannut however, the majority of us care, car sales is an indication on how manufacturers are doing and for Mercedes and BMW is extremely important as they are the only 2 luxury car makers left that are largely self operated and built not depending on a parent companies hand me downs or sharing like Volkswagen(Audi), Ford(Lincoln), GM(Cadillac), Toyota(Lexus), Nissan(Infiniti), Honda(Acura), Tata(Jag/Land Rover) and so on

As a shareholder you’d care as well

Car4life1 - 6/22/2018 5:31:57 PM

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By choice, that’s difference bud, if you have an opportunity to make more money you do it, that’s just business , welcome to corporate and profitability

Car4life1 - 6/22/2018 6:09:14 PM

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Lol regardless of your personal feelings about brands, his initial question was who “dafuk” cares about sales, and the answer is anyone who cares about cars does, because sales is how they eat and how your faves continue to exist.

And if Nissan did just rank above Toyota in the latest JD quality report so if they are “SHITTY”, what does that say about everyone else lol.

U guys crack me up!

PUGPROUD - 6/21/2018 3:25:59 PM

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The new 3 series will give sales an upward jolt or cause continuing concerns about conservative designs...time will tell!

MDarringer - 6/21/2018 7:15:47 PM

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I predict the 3 Series will have to be incentivized like hell to have a chance at keeping volume flat.

GermanNut - 6/21/2018 8:45:00 PM

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Based on the spyshots of the new 3-Series, it will be the latter.

rlbdcky - 6/22/2018 8:52:45 PM

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Weak China sales? Just read today that China is threatening to raise auto tariffs from 15% to 40% on vehicles imported from the US, this includes BMW and Mercedes US made vehicles. BMW may find they made a mistake investing in the Spartanburg plant and start building their SUVs elsewhere including China if need be.