THE REAL DEAL: The 2019 Hyundai Veloster N Tames Nürburgring

To assume that Hyundai would never close the gap much less beat the best would have been the thought process of idiots.

The Veloster is essentially a Scirocco done right (build quality, reliability, pricing). The Veloster N looks quite promising.

I wonder if Ford will get around to offering a Focus ST in the new Focus given that we had no trouble selling the current ones at the dealer level.

They were very smart in their approach. Build good bog standard cars first, develop an upscale line to learn attention to detail, what matters and what doesn't etc... Then poach the best talent available to build your performance brand with some instant street cred. It will be very interesting to see where they go with this.

However they need a bit more creative marketing department. An N... really?? Why not a Z or a name or...

if you build it... the question now is price and project longevity. and eventually sales.

Indeed. Hyundai has to keep a lid on prices and it has to keep supply ample so that unscrupulous dealers do not price gouge.

As much as I like the Veloster, they should have done a Kona N first.

@jones The Veloster has been a credible seller with the exception of last year where lack of supply constrained sales. Hyundai is also doing a sell down. I predict there will be people getting on lists to buy the Veloster N.

In the not so recent past - there was an Advertisement on TV that showed an engine encased in a Block of Ice - that apparently started because of some Oil Additive. Of course it was not true - ice freezes at 32 degrees - and engines survive and start at far lower temperatures - but the when I was confronted by a person who was Impressed with the "AD " I noted that -
1 - THat there is NO evidence that it was the Oil Additive that allowed the engine to start and
2 - IF she regularly woke up with her engine enclosed in a block of ice - I would park my car somewhere else.

Same with testing a car on a race track - most of the time it has little to do with the actual use of the car in everyday life. It has YET to be shown that cars that master a great Race Track are any better than those that were not tested on that one - or any one. So while it may be nice the the Veloster did well on a race track under semi controlled conditions - at speeds that most of the cars will never see in real life - LOTS of cars have done that in the past - and lots of THEM have been CLUNKERS.

Isn't giving a car a "N" word racist in our Orwellian new speak world? ;-))

an "N"

TomM: You would be correct in all that you wrote but ..... Think of this as part of the testing process. Many times a mfg. will run a vehicle real hard to see what breaks. This way they know what needs to be beefed up.

"N" is one letter away from "M". So Albert Bierman who was poached from BMW used to help in the development of BMW M cars.That's why the letter "N". It denotes the performance division.