BMW TEASES Its All-new X7 — Are You PUMPED Or DEFLATED Awaiting The Production Vehicle's Debut?

In a video meant to gin up excitement for its all-new, full-size sport-utility vehicle, BMW has teased its upcoming X7 again. And we're not sure how to feel about it.

On one hand, the Bavarians have captured our interest in the seven-seater X7. On the other hand, it's taking forever.

Frankly, doing the slow reveal on a vehicle that should have been out five years ago isn't a good look.

According to BMW it will be bringing forward first-class comfort, an extremely capable SUV, with "superior driving dynamics." But the blue and white hasn't been hitting the same notes as we're accustomed to, so, should we trust its guidance?

What say you, Spies?

TomM - 8/11/2018 6:11:50 PM

+2 Boost

Some of the designs that BMW have shown for potential EVS have at least shown new styling possibilities - although some others have been far too cartoon like to consider. BMW desperately needs a new styling direction - with the double Kidney Grills - to maintain their BMW heritage - but otherwise FAR different than these small hard to see changes they are doing. AND - BMW must consider making its Larger cars LOOK THE PRELIUM LARGE PART - instead of styling to make them look smaller.

MDarringer - 8/11/2018 7:43:49 PM

+1 Boost

I think it will sell but I also think it is wearing styling that would have been appropriate for its 2010 debut.

mre30 - 8/12/2018 9:06:31 AM

+2 Boost

It will do well, but it exemplifies BMW's management ineptitude in that the MB GL/GLS has had the large, Euro, Luxury segment all to itself since 2007.

Instead of rolling this out in 2010, BMW gave us the X6 'Coupe'.

The MB GLS is such a well-packaged vehicle though, maybe BMW will screw it up yet again by launching an X7 that is too small.

I checked out its platform mate, the Rolls Royce Cullinan at a launch event and I can say that it was big in "all the wrong places" so we'll see how the X7 looks in the flesh.

MDarringer - 8/12/2018 3:06:27 PM

-2 Boost

@mre30 for this thing to be relevant, it has to be large and commodious but it also has to "replace" the 7 Series as their luxury star given the complete lack of interest in the 7 Series.

1lostVW - 8/12/2018 4:14:37 PM

+4 Boost

nothing new here, long wheelbase X5 would be a better way to describe this "new" BMW SAV. Boring is another way.. Why all the hype, when no one except BMW management will be able to notice the difference between X5 & X7... snooze.

MDarringer - 8/12/2018 9:24:33 PM

-1 Boost

They needed to produce the concept and not just do an LWB X5.

Deutschland - 8/13/2018 9:33:05 AM

0 Boost

@Darringer....Agree, that was a great concept car

carloslassiter - 8/13/2018 4:58:44 PM

+1 Boost

There have been production line pics out for a while - so I guess the "slow reveal" must be for the millions of people without computers who can all afford X7s.