Alfa To Challenge Q3 And X2 With Smaller Crossover

Alfa Romeo’s expansion plan includes a new compact SUV to sit under the Stelvio, rivaling models like the BMW X2 and Audi Q3, set to go on sale in the next three years.

The Italian car maker wants to have the SUV market covered as much as possible, that’s why the plan is to add not only the smaller model but also a larger flagship SUV. The brand’s sales target is set at 400,000 units per year by 2022.

TomM - 8/27/2018 6:35:14 PM

+3 Boost

That sales target is Not Happening - not as long as FCA wants Alfa to be a "premium" vehicle. Among other things - we are already in new territory regarding this Bull Market - and it is still likely we will have at least a slow down - if not a recession in the next two years.

MDarringer - 8/27/2018 6:56:28 PM

-1 Boost

Will it be another sales failure like the Giulia and Stelvio that haven't even come remotely close to challenging the front runners in their respective segments?

Still no Dodges.

Foncool - 8/28/2018 7:46:30 AM

+1 Boost

When is it going to sink in, the goal of Alfa (and Maserati) was never to challenge the Germans for overall sales. It was always to be profitable by offering a credible alternative to those brands at a lower volume but at a large enough volume to be able to spread development costs across a wider range. Go read Marchionne’s Confessions of a Capital Junkie.

MDarringer - 8/28/2018 8:39:31 AM

0 Boost

@Foncol Umm, you're wrong, Sergio was very clear in his volume goals for Alfa.

@joneshamilton Stop being a yapping Chihuahua. Alfa Romeo's sales are dismal.

Foncool - 8/28/2018 9:15:40 AM

0 Boost

You’re right Marchionne was very clear on his goal for Alfa and Maserati. Alfa 400,000 units per year over 8 models (ave 50,000 per model). Maserati 75,000 to 100,000 units over 5 models. Compare that to the big 3 German brands that sell about 2 million cars a year per brand.

CANADIANCOMMENTS - 8/28/2018 8:21:50 PM

+2 Boost

Ha ha. @MD right on the money. The Yapping Chihuahua that is @joneshamilton really should go back to doing his homework and try to pass high school before he posts anymore on this site. He's been warned....

CANADIANCOMMENTS - 8/27/2018 7:30:08 PM

+2 Boost

The X3/Macan in my eyes are plenty small. I am not sure why a segment below this exists, but as it does, if you what a piece of it, you need a product to offer these buyers who want to pony up for a teeny tiny luxury CUV.

OneOfOne - 8/27/2018 10:51:40 PM

0 Boost

alfa cant challenge anyone unless its in lack of reliability

valhallakey - 8/28/2018 9:27:44 AM

+2 Boost

Have you driven one? Pretty sweet drivers! As for reliability I think long term they will be fairly close to the norm as they are using proven major components such as ZF transmissions etc... that most of the other major car manufacturers in Germany/Europe use.

mini22 - 8/28/2018 1:39:24 AM

+2 Boost

Look-A smaller CUV means smaller price and potentially more volume. Price the smaller vehicle in the low 30 grand range and it might work.

valhallakey - 8/29/2018 1:48:01 AM

+1 Boost

I’m all for it, the more players in the market the better the competition and the more choices for the buyer. Hope they do it and do it well.

ignacio - 9/24/2018 2:10:06 PM

+1 Boost

if they elevate to manufacturing quality, and they use the best Italian design, then they add constancy and strategy, we have a good competitor for German cars as a result (from Argentina, South America)