TRIGGER PULLED: Genesis Gets Aggressive And Will Move Ahead With Essentia Production

TRIGGER PULLED: Genesis Gets Aggressive And Will Move Ahead With Essentia Production

Genesis beautified this year’s New York Auto Show by introducing the Essentia, a drop-dead gorgeous electric coupe with a curvaceous carbon fiber body featuring butterfly doors. While most concepts don’t ever get to see the light of production day, we are happy to report that won’t be the grand tourer’s case. Hyundai’s premium arm has reiterated its plans to put the Essentia into production. That’s the good news.

The bad news is it’ll be the most expensive Genesis production car and availability will be limited as the company wants to build only a handful of these stunning coupes. The automaker’s global head of design, Manfred Fitzgerald, told Motor Trend that although the Essentia is officially a concept car, almost everything underneath its lovely skin is technically feasible to spawn a road-going car. One exception would have to be the butterfly door configurator as Genesis’ design boss, Peter Schreyer, said these won’t make the cut.

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Dexter1Dexter1 - 9/6/2018 1:21:57 PM
+4 Boost
Stupid looking front end. That's the best the designers could come up with?


Dexter1Dexter1 - 9/6/2018 1:23:49 PM
+2 Boost
Stupid looking front end. Looks like Disney had a hand in this. I didn't think Cars 4 was out yet.


TomMTomM - 9/6/2018 5:46:39 PM
+2 Boost
Disney would be far more tasteful than this. THe problem is - they will likely price this in Mercedes Territory -and then have to offer HUGE incentives to get people to go and see it. Genesis was a nice vehicle as an upgrade in their home market - Genesis simply has no name recognition with the average car buyer around the world otherwise - certainly no prestige at all. It is the luxury car for those who cannot afford the real thing!


carsnyccarsnyc - 9/6/2018 2:04:26 PM
+3 Boost
They should be launching SUVs instead and where the heck is the G70?


ricks0mericks0me - 9/6/2018 8:22:48 PM
0 Boost
They should be launching SUVs instead and where the heck is the G70?

Where the heck is MDarringer ???


MDarringerMDarringer - 9/6/2018 11:37:15 PM
0 Boost
There's no way this will be productionized faithfully.


valhallakeyvalhallakey - 9/7/2018 12:03:29 AM
+2 Boost
I like it, fix the front end intake and it is fine. Love the rear and side profile. Price is right, get the sporty details right like steering feel, suspension, good motor etc... and this will kill it.


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