Missing The Boat? Toyota Says It Doesn't Have An EV In The Pipe Line Because They Don't Sell

Missing The Boat? Toyota Says It Doesn't Have An EV In The Pipe Line Because They Don't Sell
Toyota has been at the pinnacle of “electrified” offerings for a number of years. Of course, this comes in the way of traditional (no-plug) hybrids that InsideEVs doesn’t cover. More recently, the automaker brought forth its Prius Prime plug-in hybrid, which isn’t the company’s first Prius plug-in, but surely its most successful on our shores. Toyota has focused on hydrogen fuel cell cars for a time (and still is to a degree), and set all-electric cars aside. Now, the automaker says it isn’t yet offering a BEV, simply because dealers can’t sell them.
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PUGPROUDPUGPROUD - 12/7/2018 2:56:08 PM
+2 Boost
Duh!


SanJoseDriverSanJoseDriver - 12/7/2018 3:27:54 PM
-4 Boost
That's idiotic, if you don't make them of course you won't sell them. They may change their tune when the Model 3 starts outselling the Camry and Corolla worldwide.


MDarringerMDarringer - 12/7/2018 6:33:36 PM
+2 Boost
Damn the drugs you're hitting on that pipe must be amazing.


TomMTomM - 12/8/2018 2:34:20 PM
+4 Boost
Actually - a company is in the business to make a profit for its stockholders. It really does not make a difference to having an EV if you cannot make a profit on ALL the models of them, No matter how many you sell.

Toyota knows it is a mass market supplier - and its customers really cannot afford these $35,000 cars that sell for $50,000. Tesla remains a niche market supplier and the EV market has not yet arrived until infrastructure is plentiful. THERE was a time when Mercedes sold - with their Diesel engine vehicles - a directory to where a CAR could get the fuel - and that is no different with the EV - except for the 8 hour fill-ups.

Now - as it likely - the price of producing an EV will eventually come down - at which time Toyota - with all of its customers still loyal to them - will be able to use the most current technology - while Tesla will have to update theirs and high cost. Toyota is doing fine.


SanJoseDriverSanJoseDriver - 12/12/2018 3:27:07 AM
+1 Boost
Looks like Toyota is bringing in less revenue than 2015. Demand is dwindling and if they stay in their lane, they will not have enough time to aggressively respond to competitors with much better powertrains and tech.


cidflekkencidflekken - 12/7/2018 6:15:57 PM
+6 Boost
Well,in fairness, from a on-premium standpoint, Toyota has a point. The Leaf isn't lighting up the sales charts. And Chevy just announced it's cancelling the Volt. Even the Bolt that Chevy is maintaining doesn't sell well.


MDarringerMDarringer - 12/7/2018 6:33:00 PM
+3 Boost
There isn't a market case for an EV yet. They cost double the comparable ICE car. This doesn't mean Toyota isn't researching.


CANADIANCOMMENTSCANADIANCOMMENTS - 12/7/2018 8:30:24 PM
+5 Boost
Doubt ever doubt or bet against Toyota. They are the smiling fox in the chicken coup. They are just biding their time. They know that when the dust settles they will be one of the few independent auto firms left. They are thinking in terms of decades not quarters. No necessary risks need to be taken. Watch and learn.


MDarringerMDarringer - 12/7/2018 9:23:46 PM
+2 Boost
Most decidedly I agree. It would not surprise me if Toyota swallowed GM whole within the next year.


wilfredwilfred - 12/7/2018 9:16:56 PM
0 Boost
Toyota is betting on hydrogen, so is mine.


TheSteveTheSteve - 12/7/2018 9:59:25 PM
+5 Boost

EVs are still a niche, although they're gaining in popularity. Toyota does not need to fight for a piece of a tiny pie at this time. These are today's realities.

However, Toyota would be mistaken if they chose to ignore EVs entirely, and then try to play catch-up at the last moment when EVs own a significant market share sometime in our not-too-distant future.


SanJoseDriverSanJoseDriver - 12/12/2018 3:25:34 AM
+1 Boost
Said every company that was ever disrupted in the past.


TruthyTruthy - 12/8/2018 9:45:46 AM
+5 Boost
What Toyota is really saying is they don't sell at a price that provides similar margins to ICE vehicles. Toyota does not need the green cred as they have been very successful with hybrids.
Agree that unless EV costs come down - a Corolla today has a 350 mile range for about $20,000 nicely equipped. A similar size EV today with that range cost about $60,000 and still loses money.


mini22mini22 - 12/12/2018 12:25:49 PM
+1 Boost
Well VAG seems to think they can make money on EV's as they have committed to building them in the millions. They are planning to team up with Electrify America to help expand infrastructure. Further they believe they can deliver a 23K car without tax incentives.


SanJoseDriverSanJoseDriver - 12/18/2018 4:19:28 PM
+1 Boost
It is ironic that you claim fake news and then drop some fake news on everyone. That is complete BS based on absolutely no facts. Dollars in the bank and VIN numbers are hard to fake.


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