Is Porsche Naming Its Flagship Taycan "Turbo" Yet ANOTHER Indicator That Traditional Automaker's DON'T GET EVs Or The BUYERS?

Someone at Porsche had a brain fart and was channeling "Panamera" when they were phoning in their response about the Taycan.

Not mentioned is the fact that the Porsche price estimates starting at a $2500 deposit and "$90,000" or so do not feature any Options or Dealer markups. Porsche EV's are going to be a very limited edition series of automobiles, at least for the first few years. And with that reality is the historical record of only factory optioned- up to the gills versions of limited editions will be actually hitting dealer showrooms.

And after that, behind a red rope barrier, each and every Taycan will then be marked up another $30k or so by the individual dealers lucky enough to to actually get one on their lot. Rest assured, you will not be able to take actual delivery of a Taycan for anything less than $120,000. And this is for the base model. ...The one with Performance on par with my $49k Tesla Model 3 Long Range. And my Model 3 will be rated at 50-60 more miles range on a charge to boot.

Tesla buyers do not have to worry about dealer markups since Tesla operates on a direct sales model. No haggling. No pushy salesman. No fishy finance shenanigans. Audi too will operate with this old-school shady dealership model where you really don't know how long you are actually going to have to wait until you get your e-Tron that your deposit down on. Base model units will be waiting a LONG time.

The Porsche Tin-Can Turbo is about par for the course. E, 4E, 4SE would likely be better labeling, and still Porsche sounding. Luckily there are badge / lettering delete options these days.

Take a moment and notice just how low the firm put the model name on this concept. Mission E is written where the license plate will likely go. Why? Because designers were thinking clearly and the knew adding the model name somewhere on the bumper would make it look terrible and ruin the lines. Let's keep it that way going forward.

When is Porsche starting to vans and cargo trucks? The sports car division becomes smaller and smaller part of the Porsche operation.

I can see it now a Porsche Sriracha crossover pickup and a smaller Porsche Conho (tiger in Vietnamese supposedly) crossover pickup.

If it helps convert more people to EV drivers, I'm all for the naming convention. Turbo is also short for turbine, which electric motors have. I'm stretching but it could work.

On the negative side, Turbo's are also known for lag which this car will not have. Maybe Hyper or Sport would be better options, or something completely new like Hyperthrottle.

re "...Yet ANOTHER Indicator That Traditional Automaker's DON'T GET EVs Or The BUYERS..."

Porsche has a history of reserving the "Turbo" label for their top-of-the-line vehicles. Case in point is that nearly all the 911s, all the Macans, all the Panameras, and all the Cayenne's are turbocharged, but only the top offering in each line carries the Turbo moniker. It's not a stretch to see how Porsche would carry that over to their EV Taycan as well.

As for the allegation that Porsche doesn't get the EV or EV buyers: That, at best, is a half-accurate statement. True that folks who are shopping for an EV are likely not thinking Porsche, but folks who love Porsche will see the Taycan as a Porsche, which happens to be electrically powered, rather than seeing it as an EV with a Porsche badge.

As for Porsche "not knowing EVs", my bet is that once the Taycan gets into production and sells in meaningful numbers, it'll be the aspirational EV. Teslas look like Detroit iron, inside and out, compared to Porsche, not to mention the unflattering build quality and defect numbers attributed to Teslas.

Stay tuned and see if Porsche puts up, or comes up short. Ultimately, "the proof is in the pudding," as they say.

You're assuming by the time all these are out Tesla will have done nothing. We highly doubt they are watching all this and are doing nothing behind closed doors.

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they are too busy with lawsuits about who said what...

The E-Pace is selling extremely well, the first year production of the Audi is sold out and there seems to be a lot of interest in the Porsche. What makes you believe traditional auto makers do not understand the EV market?

Turbo? Seriously? If this is true, Porsche must think most of its owners are douchebag poseurs who don't know or care what's under the hood of their cars.

I haven’t seen a comparable US study, but there was a recent study in Italy on who purchases EVs. Only 1 in 5 EVs were purchased by individual consumers. Most were purchased by fleet and rental companies taking advantage of tax incentives. For the most part the individual consumer market in Italy much like the USA is rejecting EVs in spite of the social engineering attempt by the previous administration. With continued increases in oil/natural gas production and falling gas prices, billions are going to be lost by automakers that put all their eggs in the EV basket.

Four door coupes, turbo Ev's, what's next?

Tesla is falling behind in the EV technology. Their recharging speed is far behind the Taycan's twice as fast rate and now even further behind the recent demo by BMW that is three to four times faster. Now we encounter the absurdly stupid claim that one can measure how "EV-valid" a car is by its moniker. Imagine that, apparently there is no need for enlightning details. The fact is that the world's automakers have already matched and now are producing EVs equal or superior to Tesla in terms of, well, everything : price, driving range, battery recharge speeds, looks, build quality (by a mile), human factors engineering - (take a gander at Tesla's highly criticized, driver distracting, dangerous computer control touchscreen), autonomous driving, safety ratings, and now in sales, with the Jaguar I Pace outselling Tesla's best two cars (S and X) by two to one in European countries, and with a waiting list of buyers, something neither of those Tesla cars have. The Porsche Taycan also has a waiting list, can recharge twice as fast as any Tesla, will outhandle anything Tesla has on the road, will have a greater driving range than practically any Tesla,is a design that is not only more attractive but makes the Tesla vehicles look very old fashioned. Then there is the Volvo Polestar 2, which the Model 3 will simply be unable to compete against,especially in the U.S. So what is Musk's response to all this? He now provides his cars with the ability to fart. Now THAT is a sure indication that Tesla is bankrupt of new ideas.
And the world's professional automakers have only just begun - there are now more than a dozen EVs that provide a challenge to Tesla in all aspects of EV technology, which amounts to nothing more significant than installing an electric drivetrain into the car that has been around for 100 years. Anyone who can drive a gas powered car will have zero difficulties driving an electric car, proof of how little difference there is between the two architectures. A point just emphasized when GM prodcued an electric crate engine,and installed it into a recent vintage Camaro, and which produced a faster car than any Tesla performance version, at a cost probably up to $100,000 cheaper. A shade tree mechanic can perform the drive train conversion to any GM gas powered vehicle that uses a GM tranny. It can run sub 9 second quarter miles, and will embarrass any Tesla owner. So much for the Tesla braggarts that think Tesla employs some unique, advanced EV engineering in their outrageously overpriced performance models. NO, Tesla simply orderedlarger (and more) electric motors and stuffed them into their vehicles.
There will be well over 250 electric vehicles coming to market over the next several years and from what we have already seen, Tesla can no longer dominate and will become a minor player in the EV arena - based on the facts which we now know about the characteristics of the automakers' electric chassis - there is no reason to suppos

tesla is not luxury. when the big boys show up tesla will be shitting in their tents

Bingo. Give me the Audi or the Taycan any day of the week. I'd rather have a Bolt than a Model 3.

Yuk, have you actually seen a Bolt?

Not only have I seen a Bolt, I have lived with one for two weeks. The build quality is definitely better than the Model 3. The Bolt is reasonable for its price and the Model 3 is reasonable for half its price. I'm sorry your keepers in the PR department at Tesla disagree, but facts are facts. The Bolt also looks far less generic.

Agree about the price, disagree about everything else. Aesthetics on the outside are not so great, interior is okay. Am glad you got to try an EV at least. The Bolt is better than most others in this price range but I think I like the Leaf 2.0 more.

The $2500 deposit makes me think this is 100% fake. It would be believable if the deposit were $25,000. We have several deposits of $20K for the GT500. $2500 is woefully tiny for a Porsche.

Hell, we put $5K on Jed's damned Ranger.

Depends on the dealer, your history with them and how early on before introduction you put a deposit down...I've put no more than $500 down many times to get the first of its kind being introduced...granted I've done it when getting the first scent that a model was coming down the road, usually two years before introduction.

We'd laugh at ANYONE who would try to secure a $100K car for $2,500.

Really Matt. Even if a loyal customer has previously purchased five cars from your dealership? In my neck of the woods I've ordered cars with specific options, never putting more than $500 down and had them (even to my surprise) accept a personal check for full payment on delivery.

@pugproud Don't act like you know better about how to run a business. Your statement is 100% a customer wanting the dealer to commit without them really committing. $500 for you is probably pocket change.

Securing a $100K vehicle for $500 is a moronic move for the dealer and I don't do win/lose deals where my business loses. Oh hell no.

When I came on board we were holding cars for next to nothing and then all sorts of drama and anger ensued when the car came and the price had to be negotiated. The customer would do the "Well, I have bought 5 cars from you and chest thump chest thump chest thump."

In one case, I took the customer's check, tore it in half, pushed it across the table, said "We're done." and got up and walked away. The customer was exasperated and followed me to my office. I immediately called the next person on the list and said "Your car is in."

If the vehicle is in demand, I hold all the cards.

I suggested as a deposit strategy two things from that point on: (1) set a very high deposit amount and (2) set the price of the car up front. That would be either list price or a fixed % above list price. If the customer wants to special order, then the deposit is non-refundable on top of that.

The BS and drama is now at ZERO and we have a reputation for honesty and no game playing. The SERIOUS buyers are happy and the bullshitters who expect something for $500 have been eradicated.

I'm very active doing internet marketing so we don't need anyone to do an entitlement hissy anymore.

Why would you be surprised at acceptance of a personal check? Even if the check bounces you're still liable for the debt.

I only deal with serious people. Business is business. There are no friends in business. The doing a favor out of some misguided sense of duty because someone has bought from us before is 100% a customer-driven entitlement and gets us NOTHING in return.

Reality: If you won't put $20K down to hold a spot for a New GT500, I can easily find someone who will.

Reality: If you don't like it, "buh bye, Felicia, buh bye."

Matt you seem incapable of making a point without insulting someone. Was not close to implying how you should run your business. I was simply stating facts from my own experience. There are dealers who recognize loyal customers and express mutual trust in various ways and in a manner different from how you treat someone coming off the street that they have no experience with. That thick skin you like to talk about is wearing very thin.

Nope. I just call BS when I see it. If you feel insulted by me explaining how we approach deposits in a fair way that removes all cronyism then that is your baggage talking.

I don't know what your problem is but I bet its hard to pronounce.

"Confident alpha" is exceedingly easy to say. :)

Sure, criticize away as usual, blah, blah blah.

Porsche will make a killing on this model as usual, and you will prove to the world that your opinions are amateurish, as usual.

Also funny to see someone claiming to be an alpha, sounds more like an insecurity issue. Here's some info for you buddy, a true alpha doesn't need to claim to be one, sad to see one try so hard though. These are the same retard conservatives who think "calling it like it is" is what makes a good president.

Yup... if someone says "I'm an alpha" that just proves they're a beta